What is the difference between a B&B and a hotel?

The main differences between B&Bs and hotels are as follows:

1. Rooms

The rooms in hotels are generally single. For example, the term we hear most often is standard room, which means that the furnishings and layouts in the rooms are basically the same. Even hotel rooms in different cities look similar. But B&Bs are different. Each room has its own decoration style, and B&Bs in different cities also have their own local characteristics.

2. Service

Service, this is the biggest difference between the two. No matter how bad the hotel's attitude is or how polite the hotel's guests are, the hotel's service to the guests is the same. . But the services of a B&B come from the owner here. During your stay, you may develop a deep friendship with the owner of the B&B, or even become a good friend.

3. Sales channels

The hotel has a large number of rooms, which requires strong professional capabilities of the marketing team: long-term pricing, same-day dynamic pricing, revenue management, etc. The number of rooms in B&Bs is small. Objectively speaking (number of rooms), B&Bs have lower sales capacity requirements than hotels.

B&B is a segment in the large accommodation market. Currently, its main sales channels are online platforms such as Airbnb, Tujia, Xiaozhu Short-term Rental, and Zhubaijia. There are basically no other offline channels. Develop, maintain and promote. The hotel's sales channels include all domestic OTAs and foreign OTAs. At the same time, the hotel also needs to develop and maintain the operation and maintenance of contract customers in surrounding office buildings, cross-industry alliances, official websites, and APP channels. It can be seen that the management ability of hotel sales channels is more difficult than that of B&Bs in terms of the number and dimensions of channels.

4. Purpose of tourists

The main purpose of guests staying in B&Bs is to relax and simply travel (except city B&Bs). Most of the customers who choose B&Bs are those who love design and Internet celebrities. Make a call and experience the local folk customs, culture and local food. Their attention to and requirements for the details of their internal products and services are lower than that of traditional hotels, and B&Bs serve more of personalized and experiential services.

Customers are more tolerant of B&B products and services than hotels. In the hotel consumption scenario, customers are mainly traveling for business. When customers are mentally and physically exhausted, the hotel has developed into a professional service organization. At this time, guests subjectively and objectively need the hotel to show professional standards and roles in bathing, sleeping, breakfast, etc., which is different from the guest's consumption needs in the B&B.