What does a non-self-operated hotel mean?

Non-self-operated hotels are hotels operated by themselves and managed by third parties. According to relevant public information, non-self-operated hotels are operated by third-party hotel operators, and the issuer authorizes hotel operators to use the publisher's brand based on their own brands and professional advantages, and provides guidance or consultation on decoration, pricing, publicity and marketing to relevant hotel operators. The issuer does not participate in the specific operation of non-self-operated hotels, and the third-party hotel operators bear all costs and expenses arising from hotel operation, management, marketing and other activities. Under the non-self-operated mode, the issuer's main purpose is to sell or lease computer hardware equipment to third-party hotel operators and promote the brand image of the company, and not to participate in the daily operation of the hotel.