Traditional Culture Encyclopedia - Hotel accommodation - What is the current mainstream business model of boutique hotels? What is the difference from traditional model

What is the current mainstream business model of boutique hotels? What is the difference from traditional model

The current mainstream business model of wine making in boutique hotels is very different from the traditional business model, because the wine on the market is already overcapacity, no matter what kind of wine, advertising is overwhelming and price wars are taking place. It is a traditional model to sell wine in a blind manner, emphasizing how good and healthy your wine is. No one believes it. There are many famous brand wines on the market, so why should they buy it from you?

The current mainstream model is that what sells wine is a kind of culture and connections; what sells wine is a kind of health; what sells wine is a gift-giving solution; so now the boutique hotel The mainstream business model is: how to give traditional wine new connotations, how to link traditional wine with emerging industries encouraged by the state, and form a new product combination, such as combining wine with large cultural industries (movies, sports, tourism, etc.) ), link up tourism in China, turn wine into a wine culture industry, and explore it, which can be combined into wine culture tourism. If you are importing wine and have foreign winery resources, you can combine it into French winery tourism products. By linking wine with large-scale agriculture, wine culture, ecological tourism, etc. can be developed. Therefore, it is necessary to explore the value needs and fashion hot spots of different groups, link wine with them, and combine them into a new wine product portfolio, so as to sell not only wine, but wine-related solutions to customer needs. More web links to follow