Traditional Culture Encyclopedia - Hotel accommodation - Laoganma's founding background
Laoganma's founding background
At that time, many students from the nearby technical school of Guiyang Hongxing Machine Tool Factory often patronized Ms. Tao Huabi's booth, because she was kind, enthusiastic and kind to students. One of them is Ouyang Zigang, who is naughty and fights all day because of his poor family. Tao Huabi persuaded and educated him like his mother, cared about him in life, and gave him financial aid when he learned that his family was poor, which made him give up the idea of dropping out of school once and helped him finish his studies.
At that time, Ouyang Zigang was very grateful to his beloved Tao Huabi and regarded her as his mother, so he called Ms. Tao Huabi "Laoganma" and other students in the technical school called her "Laoganma" accordingly, so the title of "Laoganma" spread like wildfire, and even many people around him affectionately called Tao Huabi "Laoganma".
In 989, with a little money saved, Tao Huabi built a humble "affordable restaurant" on a street in Longdongbao, Nanming District, Guiyang City, with bricks picked from four places, specializing in bean jelly and cold noodles.
In order to win customers, she thought hard and came up with a unique "idea" that others didn't have: as long as others added pepper, monosodium glutamate, soy sauce and shallots, she made hot sauce with bean jelly.
As soon as this idea was put into practice, business really flourished. Occasionally, one day, Tao Huabi didn't prepare hot sauce. When the customers heard that there was no hot sauce, they all turned away. She couldn't help wondering: Do customers who come to my place like my hot sauce instead of bean jelly? !
Clever, she saw the potential of hot sauce at once, and studied hard from then on ... After several years of trial production, the flavor of hot sauce she made was more unique.
After eating bean jelly, many guests have to pay for some hot sauce to take home. Some people even came to buy her hot sauce instead of bean jelly. She couldn't help beaming: There are so many people who love my hot sauce. What jelly can I sell? It is better to specialize in hot sauce!
1In July, 1996, Tao Huabi borrowed two houses from the village committee of Yun Guan, Nanming District, recruited 40 workers, and set up a food processing factory, which specializes in producing hot sauce and named it "Laoganma Hot Sauce". As a boss, she knew that it was up to the management to manage the factory, but she couldn't understand a word. How can she do it? After some hard thinking, she determined a "management trick", that is: I do all the hard work myself, so the workers can follow suit, but I am afraid it may not work.
Power Tao Huabi said, just do what you say and do everything by yourself. At that time, the production was all hand-operated, and the water droplets spilled when pounding and cutting peppers made people cry, and the workers were unwilling to do this job. Tao Huabi made it herself. She waved a kitchen knife in one hand and kept saying, "If I cut Chili as an apple, it won't hurt my eyes at all.
"Employees smiled and picked up kitchen knives in succession ... During that time, Tao Huabi was the first to suffer from scapulohumeral periarthritis, and all the nails of 10 fingers were calcified with hot sauce. All her bosses work so hard, will the workers spare no effort?
However, after mass production of hot sauce, the local bean jelly shop can't digest it at all. Tao Huabi personally carried hot sauce and sent it to food stores and canteens for trial sale.
Unexpectedly, this stupid method really works. However, within a week, those trial sellers called and asked her to double the delivery ... So, her "Laoganma Hot Sauce" quickly gained a foothold in Guiyang. At this time, the smart Tao Huabi expanded its scale and turned the factory into a company!
Data expansion
Business philosophy
Quality and food safety policy
Quality first, safety first, customer first, continuous improvement.
Environmental guide
Energy saving and consumption reduction, pollution prevention, green enterprise, clean production, law-abiding operation, continuous improvement, and the growth of man and nature.
Corporate philosophy
"Create a national brand and achieve the great cause of the Millennium", "Integrity management, quality first"
Distinguish between insiders and outsiders
"You said dopted mother sold to many countries? I don't know how many countries it has been sold to, but I can only tell you that where there are China people in the world, there are Laoganma. " Tao Huabi replied heroically.
"The price of foreign dopted mother is several times that of China. Is it true? "
"Home is really much cheaper." Laodopted mother said, but she didn't want to respond to the price difference. "I'm from China. I don't make money from China. I want to sell Laoganma abroad and earn money from foreigners. " With a wave of his right hand, dopted mother Tao Huabi looked calm.
Reference materials?
Laoganma's Baidu Encyclopedia
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