What are the upfront investment in opening a supermarket? The more detailed, the better.

Open a supermarket, is it a chain store or a single store (convenience store)

Opening a supermarket chain requires a large investment, so I won't talk about it here. Bill shops and convenience stores depend on how big your place is and whether the rent is expensive.

The required configuration, I tell you what I know here:

1. If you want to have a business place, you need to pay the rent. If you own a store, you don't need rent.

2, buy equipment, shelves, cash registers, computers, one or two, one for the host, invoicing software, one for the monitoring system, electronic scales, platform scales, fire extinguishers, ultraviolet anti-theft alarm equipment.

3, staffing, according to the size of the store: store manager, supervisor, cashier, salesperson, loss prevention officer, information officer. (Note: A small supermarket can hold multiple jobs. )

4. The commodities of community convenience stores include basic food (oil, seasoning and rice as the case may be), dry goods, leisure, puffed drinks, washing and chemical department stores, paper products, daily necessities, porcelain, toys for women and babies, etc.

Whether to import some vegetables, fruits, seafood, etc. Mainly depends on the surrounding customer groups of the business premises.

5, these goods, to negotiate, can basically be negotiated into a monthly settlement 15 days, which requires some liquidity.

I'm going to meet my friend, so let's talk about it now. I have been the manager of chain stores for N years, and now I am in charge of operation management. Please contact me more when you have time.

Let's talk about the specific preparations first.

1. Market research plan and fund preparation in the early stage of opening the store.

If you want to succeed, you must be planned and have a keen sense of the surrounding consumption environment. Generally, you must make a plan to open a store before you do it.

2. Store image and hardware configuration of the store project before opening the store.

The image of the store can not be ignored. Nowadays, consumers value not only the quality and low price of goods, but also the shopping environment and hardware measures of shops. Many entrepreneurs always think that the decoration of storefronts and facades is not included in the investment, so it is unwise to pay too much attention to the design of VI and CI systems of enterprises. Whether designing by yourself or looking for professional planners, stores should have an image design system to highlight the characteristics of commercial services.

During the construction period, in addition to supervising the quality of the project, there must be on-site supervision, so as to understand the complete situation of the whole store, so as to troubleshoot in the future and be familiar with the workflow of various hardware equipment.

3. Establish commodity availability and management system before opening the store.

Commodity is the soul of store management, so it is very important in this link. Contact suppliers, purchase price, production standardization process, pricing, product characteristics, cost calculation, display and decoration methods, etc. , should be clearly completed before finding the object to rent.

Establish a standard operating system foundation, and after the formal operation, according to the actual management problems, quickly make appropriate fine-tuning corrections, in order to get the store operation on the right track in the shortest time.

4. Personnel recruitment and education and training before opening a store

People are the foundation of an enterprise, so we must recruit people when the opening process is appropriate, strictly follow the principle of "quality rather than quantity, strict control", and avoid recruiting people at the late stage of opening or when the process is loose. On the one hand, there may be a shortage of staff because of time constraints, on the other hand, it is not conducive to the training of store personnel, which will lead to a low quality level. Moreover, many bosses, due to lack of recruitment experience, used a lot of family cronies at the beginning of their business, which caused great management troubles and unnecessary management cost losses in the future.

Personnel training is the cornerstone of store operation. Training should be organized in a planned way, so that personnel can fully and completely receive on-site guidance and classroom-style work flow and service quality training. As soon as many supermarkets open their doors, the on-site operation is in chaos. I wanted to attract a large number of passengers by opening a store for promotion, but I didn't expect that the personnel training was not in place, which led to low service quality and customers' dissatisfaction with complaints. As a result, I lost my wife and lost my soldiers.

5. Corporate promotion activities when opening a shop

Creating momentum marketing is very important for the opening of new stores. Before the opening, we should publicize the momentum through DM, media and tour buses to prepare for the opening and attract passengers. The opening of the new store designed an attractive set of promotional activities, which played a finishing touch on the initial operation. Generally, there are only two kinds of promotional activities for opening a store: trial operation and opening activities. In fact, the event design can cover short-,medium-and long-term stage planning (such as the cutting of gift time and the use of discount cycle), and the most flexible adjustment can be made according to the business situation.

The following is a more specific explanation:

Introduction of convenience store opening

1: convenience store, convenience store refers to a small self-service store [business area 150 square meters], aiming at facilitating consumers and services. The main commodities are tobacco and alcohol, food, grain and oil, and daily necessities. Provide consumers with convenient shopping nearby.

2. Site selection [people-oriented]

Convenience stores should be located at intersections where people are concentrated or people flow heavily. Such as: stations, schools, factories, dormitories, residential quarters.

3. Investment budget

Rent, decoration, equipment, first goods, pre-advertising and reserve funds

4. Decoration and design

Mainly indoor and outdoor decoration.

The interior decoration color is mainly bright and pale white, which makes the interior fresh and bright. The outdoor decoration features the main color of our shop.

When decorating, all the equipment and lighting are designed, which is beautiful and practical combined with the placement of equipment racks.

5. Buy equipment racks

Shelves, collection system equipment, monitoring system, freezer, air conditioner, etc. Purchase equipment should be combined with space and decoration design standards.

6. Staff recruitment management training

Store recruitment or agent recruitment.

Recruiting employees should receive formal training before taking up their posts, and learn knowledge such as product display, product introduction and timely replenishment.

How to listen to customers' opinions and suggestions and conduct business analysis?

7. Buy goods

Distribution, wholesale market and nearby wholesale are the main ways.

If it is a franchise chain, the general head office is mainly responsible for distribution. The products in the wholesale market are relatively complete, and the nearest wholesale is mainly convenient for distribution.

8. Product classification display

It is necessary to do a good job in the classification of commodity display, which is not only convenient to buy, but also neat and beautiful.

Display rules: from bottom to top, from big to small

Special commodities, such as cigarettes and high-grade wine, should be displayed in special counters.

9. Commodity pricing

Commodity pricing is an important link.

The same commodity price, how to make customers reflect the benefits and not expensive. It is also necessary to combine the normal selling prices of surrounding shops.

[The specific pricing is subject to the physical store]

10: Opening Promotion Advertisement

Promotional goods are mainly goods that must be sold in daily life, and the price should be obvious, so that customers feel really affordable.

Advertising leaflets with special promotions can be issued to attract customers to shop.

1 1: daily operation management

Management and service are the survival rules of a store. Strict management and warm service.

Keep the facade, shelves, products and floor clean and dust-free.

Commodity management: ensure reliable product quality, and do not sell inferior, counterfeit or expired goods.

12: summary

Good reputation, good service, good quality and reasonable price.

Honesty, diligence, innovation and progress

Sanqin: Zuqin. Mouth Qin (sweet-spoken) Pass it to Qin.

Respondent: zzb 79 1028- Second Assistant June 2009 June 29.

Revision reply: Close zzb79 1028, and your revised reply is as follows: Integral Rules.

Introduction of convenience store opening

1: convenience store, convenience store refers to a small self-service store [business area 150 square meters], aiming at facilitating consumers and services. The main commodities are tobacco and alcohol, food, grain and oil, and daily necessities. Provide consumers with convenient shopping nearby.

2. Site selection [people-oriented]

Convenience stores should be located at intersections where people are concentrated or people flow heavily. Such as: stations, schools, factories, dormitories, residential quarters.

3. Investment budget

Rent, decoration, equipment, first goods, pre-advertising and reserve funds

4. Decoration and design

Mainly indoor and outdoor decoration.

The interior decoration color is mainly bright and pale white, which makes the interior fresh and bright. The outdoor decoration features the main color of our shop.

When decorating, all the equipment and lighting are designed, which is beautiful and practical combined with the placement of equipment racks.

5. Buy equipment racks

Shelves, collection system equipment, monitoring system, freezer, air conditioner, etc. Purchase equipment should be combined with space and decoration design standards.

6. Staff recruitment management training

Store recruitment or agent recruitment.

Recruiting employees should receive formal training before taking up their posts, and learn knowledge such as product display, product introduction and timely replenishment.

How to listen to customers' opinions and suggestions and conduct business analysis?

7. Buy goods

Distribution, wholesale market and nearby wholesale are the main ways.

If it is a franchise chain, the general head office is mainly responsible for distribution. The products in the wholesale market are relatively complete, and the nearest wholesale is mainly convenient for distribution.

8. Product classification display

It is necessary to do a good job in the classification of commodity display, which is not only convenient to buy, but also neat and beautiful.

Display rules: from bottom to top, from big to small

Special commodities, such as cigarettes and high-grade wine, should be displayed in special counters.

9. Commodity pricing

Commodity pricing is an important link.

The same commodity price, how to make customers reflect the benefits and not expensive. It is also necessary to combine the normal selling prices of surrounding shops.

[The specific pricing is subject to the physical store]

10: Opening Promotion Advertisement

Promotional goods are mainly goods that must be sold in daily life, and the price should be obvious, so that customers feel really affordable.

Advertising leaflets with special promotions can be issued to attract customers to shop.

1 1: daily operation management

Management and service are the survival rules of a store. Strict management and warm service.

Keep the facade, shelves, products and floor clean and dust-free.

Commodity management: ensure reliable product quality, and do not sell inferior, counterfeit or expired goods.

12: summary

Good reputation, good service, good quality and reasonable price.

Honesty, diligence, innovation and progress

Sanqin: Zuqin. Mouth Qin (sweet-spoken) Pass it to Qin.

/kloc-answer within 0/0000 words.

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References:

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Although I have been to Sujiatun several times, it may be worse than the population and consumption in Shenyang, but the overall deviation will not be too big. Why don't I just talk about my suggestion?

I only know that you see more and more supermarkets. I wonder if you have noticed whether there is a yellow supermarket in Sujiatun. This is the most critical.

Secondly, opening a supermarket is the most troublesome industry. If you have no experience, 1 year will not see improvement, and you will find many things here. Finding a franchisee will save a lot of tedious things, but not only the annual joining fee is very high, but also the upper price limit of its supply is quite different from your own purchase price.

If I want to open a supermarket, I suggest working in the supermarket for a while before opening my own shop. Just like stocks, others buy when they make money. That kind of idiot is all over the street, thinking that money is given to you for nothing. What was the result? What do you mean by stock? Maybe they don't even know it, but they know that buying and selling can make money.

The topic is too far away. Looking back, in a new industry, only those who do it first will make big money. When this industry knows how to make money, then it is no longer an easy-to-make industry. You must remember this! In Shenyang, there are already n supermarkets in my home alone, and the average supermarket can last for 3 years, even if it is successful. However, the life of the supermarket is at most one year, and it will definitely lose money within one year. This requires you to have enough funds to maintain, or you need an excellent geographical location to help you make small profits but quick turnover. The two most important points in opening a supermarket are the purchase price and location. Is the key to your survival!

To put it simply, I don't recommend you to open a supermarket, because many people do it, and he no longer makes money, and it is particularly troublesome. It is better to open a restaurant. You can squat in front of the supermarket for a day and watch the traffic. If one person can bring a profit of 30 cents to the supermarket, how many people can this supermarket walk in a day? In fact, the profits of supermarkets are really thin. You must rely on people to support you. These incomes are deducted from the daily water and electricity, taxes and fees, franchise fees, staff expenses, renting houses ... and the most important thing is the supply of goods. After the first batch of goods are purchased, the cost of those goods is very high. How many people do you think will come in to earn these goods back? Once the goods are sold, you must buy them immediately. When your money is still a commodity, do you have enough money to make up for the purchase? There are too many problems in the supermarket. I said so much here, I only said less than nine Niu Yi points. Even if you manage the store successfully, you won't have much money left in a month. I'm exhausted. I'm so tired. Do you know why the supermarket is open 24 hours a day? Do you really think they are doing this to serve? That's because opening 12 hours can't earn back the cost, so the time is delayed to 24 hours, and the loss is recovered by a small amount of consumption at night. Seeing that you need family investment to open a shop, and you have no experience, I advise you to think twice and find out the way forward before you go.

1. supermarket tallyman configuration: 38 square meters/1 person.

This is well-founded! But now it is basically 50 square meters/1 person.

Without it, the labor intensity will be great! ! !

Second, how big is the business area of goods above 5000?

Normal supermarket 200 square meters can accommodate more than 5000 kinds of goods!

"Baby" products supermarket should have more space!

At least a rest place, the ideal area should be 300 square meters!

Third, to open a small supermarket, how many consumers do you need for a 200-square-meter store, and how much sales can you make every day to break even?

This problem needs reverse calculation!

First, calculate your average monthly cost and daily cost!

Expenses generally include: room expenses, personnel expenses, taxes, utilities, etc.

Then, the local gross profit is generally between 10%- 15%.

Divide the average daily cost by gross profit, which is the break-even point of your daily sales!

For example, the room fee is 5,000 yuan, the employee invests 5,000 yuan, the tax 1 000 yuan, and the water and electricity fee 1 000 yuan.

The monthly cost is 1.2 million yuan, the daily cost is 400 yuan, and the gross profit is calculated at 1.2%.

Break-even point = 400/ 12% = 3333 yuan

In other words, you have to sell 3333 yuan a day to break even! ! !

If the consumption level is average, the unit price of 200 square meters can only be around 15 yuan!

3333 yuan/15 yuan = 222 people! ! There are at least 222 passengers every day!

If customers come to the store once every 7 days, they need to radiate 1555 households! ! !

To protect the capital! ! !

Fourth, the algorithm of break-even point, remember the classic management accounting formula: P=px-bx-a is not afraid of anything.

P is profit, P is sales unit price, X is sales volume, B is unit variable cost, and A is fixed cost.

That is, profit P= sales revenue px- total variable cost bx- total fixed cost a.

The breakeven point is the sales volume X or the sales volume px when P profit equals 0, so the breakeven point sales volume x=a/(p-b).

Break-even point sales are px. To understand the analysis of quantity, cost and profit, we must first understand the classification of costs by management accounting: fixed costs and variable costs.

The algorithm of personnel cost is understood as: the ratio of total personnel cost/sales volume is the labor benefit created by individuals.

The growth rate of performance in the same period is: (sales in a month this year-sales in a month last year)/sales in a month last year.