Traditional Culture Encyclopedia - Hotel accommodation - What does not belong to the macro-environmental factors of the hotel?

What does not belong to the macro-environmental factors of the hotel?

customers do not belong to the hotel's macro-environmental factors. Macro-environmental factors refer to the external environment in which an enterprise operates. For an enterprise, it is neither controllable nor influential, and it plays a very important role in the success of enterprise marketing.

1. The macro-environmental factors of the hotel include three factors, namely, economy, politics and population.

2. The microscopic factors that customers belong to the hotel.