Traditional Culture Encyclopedia - Hotel accommodation - How to write the hotel salesman's work plan for the second half of the year
How to write the hotel salesman's work plan for the second half of the year
The company's sales targets for the fourth quarter are as follows:
(1) Departments: above RMB ×××××;
(2) per employee/month: more than ××× yuan;
Basic policies:
(1) The company's business organization will not be changed until all personnel are proficient in business, stable in mind, with a sense of crisis and effective in operation.
(2) To promote minority elitism, we must devote ourselves to our work, whether mentally or physically, so that our work will develop in the direction of high efficiency, high income and high distribution (high salary).
(3) In order to strengthen the agility and rapidity of functions, the company will greatly delegate power so that personnel can make decisions decisively and quickly. Only in this way can the principle of achieving the above objectives be realized.
(4) In order to achieve the purpose of responsibility and establish a responsibility system, the company will implement a policy of clear rewards and punishments.
(V) In order to complete the rules and regulations, the company will strengthen the management of various businesses.
(6) XX Company and the Company have a written agreement on this transaction, and both parties shall abide by their respective responsibilities and obligations. Based on this positioning, the company should strive to achieve the budget target.
(7) In order to promote sales, a sales model system should be established to turn the original buyer's market into a seller's market, so that the company can sell products.
(A) the new marketing system
1. Divide the XX-star hotels in the city by regions, and adopt a new sales model system in each divided region.
2. The new sales mode means that each person is responsible for X stores, and visits once a week or every other week to supervise and reward sales, conduct investigation, service, sales guidance and technical guidance, so as to promote sales.
3. The work content and treatment standard of the sales person in charge should be made clear.
(II) Improving the sense of responsibility of salespeople In order to help salespeople care about our products and enhance their willingness to sell, we should strengthen the following key points:
1. Bonus incentive measures: Sales staff will get a bonus when they sell a certain number of company products to stimulate their sales awareness.
2. Personnel consultation:
(1) The person in charge can give education and guidance during the visit, improve the sales skills of the sales staff and strengthen the knowledge of commodities.
(2) The person in charge of sales should personally stand in the front line of sales, demonstrate the main points of sales or give technical explanations, so that the sales staff can get direct guidance from them.
Clear advertising plan:
(1) Before the establishment of the new sales model system, we will temporarily focus on personnel visits and take advertising activities as future activities.
(2) For the advertising media, check it again to make sure that the advertising planning can achieve the purpose of creating the maximum effect with the minimum cost.
(3) In order to achieve the above two goals, we should fully study the advertising and publicity technology.
Put forward the budget according to the new sales policy and plan of the department, and make countermeasures according to the statistics, comparison and analysis of the actual amount. (See attached table. Do it yourself)
PS:
The details in the scheme, especially the technical details, have to be done by yourself. Outsiders always follow the gourd painting gourd ladle, specious, rather than neither fish nor fowl.
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