Traditional Culture Encyclopedia - Hotel accommodation - What is the future prospect and expectation of Crowne Plaza Lanzhou? 1000 words.
What is the future prospect and expectation of Crowne Plaza Lanzhou? 1000 words.
Dear, what you want is this: Crowne Plaza Hotel & Resort is a luxury business hotel brand developing rapidly in the Asia-Pacific region. The interactive platform provided by the brand for successful business activities makes it an ideal choice for business travelers and conference organizers. The modern design atmosphere advocates the perfect integration of fast and efficient service concepts, providing meticulous and thoughtful personal experience for busy business travelers. Are you interested in the development of Crowne Plaza Hotel? Let's find out. ? Crowne Plaza Hotel's "breakfast simultaneous check-out" has been recognized and favored by many guests. At present, the average number of guests who use "breakfast simultaneous check-out" is 20-30 per day, and more than 700 per month. Now it has been extended to all Crowne Plaza hotels and resorts in China, becoming the symbolic service of Crowne Plaza hotel brand. "Check-out at the same time for breakfast" embodies the concept that Crowne Plaza Hotel brand is considerate of guests and races against time. In any case, as a service-oriented industry, the core concept of the hotel is "people-oriented", giving guests the best service experience, maintaining a high degree of market insight and analysis, and making products and services with heart, which is a law that cannot be changed no matter how the times change. At present, the development difficulty of Crowne Plaza Hotel is mainly that the supply-demand relationship between the hotel industry and the market in China has begun to slow down, and the occupancy rate and average house price of the hotel have not shown a strong upward trend. Most hotels have basically the same income as last year or some hotels show signs of a slight decline. Especially with the change of policy, the income of catering also has obvious influence, and the consumption patterns and habits have also changed. In the future, the development of Crowne Plaza Hotel will show three changes: the development of hotels in China is quite rapid, and the market competition is getting bigger and bigger; With the rapid development of science and technology, intelligent and high-tech technology will soon be integrated into the hotel industry, and the future hotel front desk will be smarter and faster; At present, future hotel customers will tend to be personalized, young and self-thinking. They are also people who love nature and dare to explore. Facing the changes of the hotel industry in the future, Crowne Plaza Hotel has its own countermeasures for its future development. "To change the status quo of hotels, we need to face the masses, change the traditional concept that ordinary citizens think five-star hotels represent' expensive', and convey the consumption concept of' delicious, not expensive'. 20 17-2022 The market segmentation research of China hotel industry and the in-depth investigation and analysis report of key enterprises show that the market is changing and the demand of consumers is also changing. Under the fierce competition of major brands, in addition to maintaining customers in traditional industries, it is also necessary to develop new customers and open up emerging markets to fill the vacancy. At the same time, introducing a large number of high-tech digital tools to improve the hotel's work efficiency and reduce costs is also the general direction of the hotel's future operation. This is the development status and future development of Crowne Plaza Hotel.
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