Traditional Culture Encyclopedia - Hotel accommodation - Zhifujing hotel
Zhifujing hotel
This idea is the best, but it is really difficult to realize. After all, the market is different now. 10 years ago, there was no "sinking market" in China, and now it has become a battleground for all walks of life. Under the influence of the sinking market, dark horses have appeared in many industries in China. Even though these dark horses have many negative reputations, they still stand out and quickly occupy major markets. For example, as we all know, it is a successful example.
In fact, in addition to this platform, the hotel industry has attracted more and more attention. Everyone found that one of the hotels had personal advantages, which attracted many people to settle in and became a hotel tycoon successfully. Seeing this, you may think this is a five-star hotel, because five-star hotels can provide the best service for everyone, so it is no exaggeration for them to become hotel tycoons.
In fact, people really think wrong. Most of these hotels appear in third-and fourth-tier cities and are welcomed by everyone. Its founder is Ma.
First, 17 years old, unwilling to rely on others to go out to work and start a business.
From 65438 to 0980, Ma was born in a peasant family in Nanyang, Henan. Although his parents are ordinary farmers, the whole family hopes that their son will succeed. In order to make Ma Zaixue successful in industry, his family is very strict with horses.
At that time, going to school was a good thing. Ma Yao Ying is not here. When he was born, China was undergoing earth-shaking changes. Ever since Ma Yao Ying saw the rapid economic development in China on TV, he wanted to be one of them.
Ma, founder of hotel chain
/kloc-a 0/7-year-old horse accidentally saw a job advertisement on TV. In order to realize his ambition and ideal, Ma insisted on working in Guangdong. Although he had planned everything before making this decision, how can parents let their son Ma Yao Ying go to work because they are bent on making his son successful?
In order to achieve this, I came to Dongguan, Guangdong with 500 yuan, and secretly went to work in a nearby brick factory during my school days. After I got 300 yuan's salary, I found someone to borrow 300 yuan and took 500 yuan to Dongguan. When he really arrived in Dongguan, he found that the atmosphere in Dongguan was very strong, which made Ma feel very satisfied.
Ma is speaking.
After applying for a job, Ma became a factory worker. Although he was happy at that time, such a life was boring, and he soon became irritable. In order to go further, Ma began to learn how to make a pair of shoes, and then tried to become a plate-making worker in the factory.
This kind of achievement did not satisfy the horse. In order to achieve greater success, Ma rented a house in Dongguan with his own experience, opened a chainsaw, a grinder and three workers. Although many people didn't think highly of him at that time, he made millions by accident.
Second, after becoming a millionaire, in order to pursue change, I switched to a hotel.
Although he became a millionaire at that time, due to the economic impact, the order was not as good as before, and Ma wanted to change careers. At this point, he targeted the hotel industry. After finding a good way out, Ma went bankrupt with a net worth of only 200,000, but at that time, 200,000 could do nothing. After all, the hotel industry already has a big name.
Even so, the horse doesn't want to give up. He set his sights on third-and fourth-tier cities. Because Daxie's main industry is in first-and second-tier cities, Ma wants to open a chain economy hotel in third-and fourth-tier cities. Although the process was very difficult, Ma Yao Ying never wanted to give up. It took him three months to persuade the owner of a hotel in Qingdao to make his hotel a model room.
Since the appearance of this model house, it has instantly broken the hotel pattern in third-and fourth-tier cities, and his value-added and comfortable hotel has instantly attracted many customers. By 2009, Ma had opened 65,438+000 hotel chains all over the country, and its value was already high.
So far, Ma has more than 4,000 chain stores in China. These 4,000 chain stores bring a lot of income to Ma every year, making Ma worth over 100 million yuan and becoming a hotel tycoon. Not only that, Ma's hotel is also very popular with customers. Even if this hotel is economical, it can rank fifth in the country.
After reading his life experience, everyone was a little embarrassed, because he was originally a migrant worker, so no one expected that he had made such great achievements. However, this Henan native has proved to us that as long as you dare to work hard, no matter how big your goal is, it is possible to really achieve it. This man is a good example.
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