Creation of hotel cultural space?

Contemporary hotel design is influenced by information network and media. Design culture has become the most shared world culture. The form it expresses is subject to the changing needs of increasingly complex customer groups, adding cultural theme stylization, Personalized hotels will become the mainstream. Designers’ understanding of culture and art and the improvement of their overall personal qualities are necessary processes to promote hotel design. Integrating Chinese culture into hotel space, setting off a new oriental trend in hotel design, and making it the leader in international hotel space design are our goals and the sympathies of today's Chinese designers.

Background

Frequent business activities and travel vacations have made the world's hotel industry the largest industry in the world. The design of the hotel space is highly valued. Integrating culture and art into the hotel space to make it have high-level charm, attract different guests from all over the world, and gain more commercial value is a new topic that designers are diligently researching.

Today’s tourists and businessmen are more knowledgeable, more picky, and more eager to learn. When they stay in a hotel, whether for business or tourism, they hope to experience the local culture and ecological environment in the hotel, so as to gain Different customs and humanities can increase knowledge and cultivate quality. It can be seen that the hotel should be a "palace of culture and art". Integrating culture and art into the hotel space to make it have a unique cultural charm and attract more guests is a must-do preliminary homework for designers in design planning.

1. The cultural positioning of the hotel

1.1 The cultural positioning enables the hotel to acquire different cultural themes

Hotel culture refers to the hotel’s self-contained system of ideas, The sum of cultural concepts, value standards, management models, business concepts and material and cultural environment. Every successful hotel has a hotel culture that reflects its own characteristics, personality and spiritual outlook. The cultural positioning of a hotel is based on the hotel's own natural environment, national historical origins, humanistic environment, characteristics of the times, political and economic background, artistic color, business characteristics, etc. Only by understanding the cultural background behind each element of the hotel can you decide on the theme of the hotel.

The natural environment is determined by the city or region where the hotel is located. For example, the surrounding area is a modern city or seaside, mountain forest scenic spot, grassland, etc. The connotation of the hotel will change its design theme according to the different natural environment. , allowing the hotel to integrate into the surrounding environment, allowing guests to feel the inspiration of the geographical environment from the hotel's atmosphere to the building's vision. The addition of cultural and artistic elements can increase its far-reaching and regional personality.

National culture reflects different countries, and the splendid cultural heritage of different nations is one of the travel purposes for tourists eager to gain knowledge. Determining the theme of the hotel based on national culture can not only attract guests, but also promote traditional national culture, maintain pure local national culture, and extend the sustainable development of culture and art.

Historical culture is also a cultural landscape. Celebrity history is a clue that runs through a country's culture for hundreds or thousands of years, or explores the development of economy, politics, philosophy, art, etc. How many foreign tourists travel somewhere, mostly to pursue the history of civilization and historical sites. If the hotel you stay in can allow guests to feel the atmosphere of this cultural heritage, it will definitely leave a deep impression, and the hotel will become famous around the world due to its distinctive theme.

A hotel positioned with the times establishes its theme based on the social, political, economic, and technological development characteristics of the times or a major event. It has profound significance and has the deepest impact on people. The event is of decisive significance to the hotel's image promotion and connotation spirit. It also has a nostalgic emotion, allowing people to revisit the old place and remember the history.

Literature and art are rich in allusions, sentences, and vocabulary. They contain profound meanings, give the hotel the desired intention, and express certain concepts to society. This type of hotel is easy to be accepted by people and reflects the spirit of the hotel itself. For example, the world-famous Shangri-La Hotel, which means paradise, is full of poetic charm and makes people yearn for it.

1.2 The cultural and artistic atmosphere of the hotel space is achieved by using different materials, lighting and artistic furnishings

Integrate culture and art into the hotel space, with different themes and expressions. Diversified, through the hotel's name, theme attractions, furnishings, and design elements, people can experience the charm of culture and art.

After determining the cultural theme of the hotel, different decorative materials, lighting creations, furniture arrangements, and artistic decorations are then used to jointly complete the interpretation of the theme.

For example, if a hotel is determined to have an oriental-style holiday atmosphere, it must take oriental culture as the theme, use brilliant colors, metallic luster materials, elements extracted from traditional patterns, and through the light and dark to create a mysterious and unique oriental atmosphere. Verve. Create the hotel space with romantic and classic cultural charm.

2. Cultural creation of hotel space

2.1 The cultural concept space extended by the hotel name

The cultural concept space extended by the hotel name is what designers like Expression techniques. Hainan Hengtao Jinjiang Garden Hotel is named after the "Garden Hotel" and is located in Xinglong Tourist Area, Wanxing City. From the perspective of construction environment and architectural style, it is a high-style resort hotel. There are few more types of projects more attractive than resort hotels. They come in many forms, including casino resorts, golf and spa resorts, urban resorts, seasonal resort hotels, residential resorts, etc. In the final analysis, *** The same characteristics are: distinctive cultural themes, unique styles, and strong personality in furniture, lamps and furnishings. Not limited by secular forms, genres, and models. Resort hotels can bring you pleasure and joy that city hotels cannot match! Cultural positioning, environment shaping, and space creation are the keys to design.

Looking at major hotels in China, especially four-star and five-star hotels, most theme hotels can leave a deep impression on guests, thus producing good social and economic benefits. This hotel is located in Hainan. Due to its geographical location, people will think of many tropical pictures such as the sea, blue sky, beach, shells, flowers, butterflies, birds, swimming fish, light breeze, drizzle, white clouds and sunshine. How do we choose in design? Is there nothing to do? In fact, sea-themed hotels abound in cities along the coast of Hainan and China. Since the hotel is named after "Hengtao Jinjiang Garden Hotel", why not make a fuss about "river" and "flower"? In the architect's environmental construction, "water" has actually been fully utilized.

Attractions such as "The water of the Yellow River comes from the sky", "The mountains are quiet because of the water, and the water is alive because of the mountains", "Fish swimming in the water", etc. integrate the seaside style into the hotel. There is a saying in architecture: "Big can create momentum, small can create style." Architects have created "power", and interior design is all about style. So what shape should I use? We focus our eyes on the "flower". There are all kinds of strange flowers in China, and there are even more types of exotic flowers and plants in Hainan. In addition, the garden hotel is naturally indispensable for the cultural expression of flowers. This is expressed in the form of flowers through artistic, imagery, literary, mythological and other means. "Flower Fairy", "Convolvulus", "Brand Pattern" and "Curly Grass" are pictures with far-reaching cultural meanings, together with organization and changes, they form the spiritual picture of this garden hotel. Of course, the application of theme artistic conception should be precise but sparse, and avoid abuse. For example, the main background of the lobby can be decorated with the most formal "flower fairy", and other spaces can use "flowers and flower-related things" to decorate lamps, furniture, and main screens. "The changes in form and concept are embedded in it. In this way, the theme can be continued and penetrated, and it seems particularly refined.

Extending from the theme concept to the materials, it seems that the choice is not difficult. "Flowers, grass and trees" are the foundation of everything in the world. Modern people pursue nature and admire the "original". I dare to say that the guests who come to our hotel in Hainan will never come to see stainless steel, glass and concrete. They come here with their emotions and dreams to look for trees and sky that cannot be seen in the city. "The ancients planted trees for timber and cut them." In the five elements of "for material", the position of "wood" is placed in the east where the rising sun shines, which is the source of all life. Therefore, if the hotel wants to create a casual atmosphere and an environmentally friendly and pollution-free environment, it is appropriate to use some wood. Looking back at resort hotels in Southeast Asia and other places, the reasonable use of wood combined with other environmentally friendly materials can bring a warm and comfortable natural state to the hotel!

2.2 Hotel spaces based on regional culture are full of life

Hotel space construction is often based on local culture, making the decoration full of sustainable development vitality. Rongjiang Hotel is close to Rongjiang River, backed by Huangqi Mountain, surrounded by mountains and rivers, and has a superior natural environment. Adding garden attractions and animals and plants to the hotel creates an ecological space and injects new hotel cultural elements. The Chaoshan area, which is dominated by Jieyang City and the neighboring cities of Chaozhou and Shantou, is a famous hometown of overseas Chinese in China. Since ancient times, the Chaoshan area has become an indispensable part of the world's cultural wonders with its rich folk customs and independent language and culture. part.

"The palace of the emperor in the capital, the home of the common people in Chaoshan" describes Chaoshan folk houses as having a gorgeous classical Beijing style, and also reveals the close connection and inseparable origin relationship between Chaoshan culture and Chinese national culture. Then, the culture that creates Rongjiang Hotel must be a cultural chapter that captures the essence of traditional culture and spreads the characteristics of Chaoshan culture.

This case revolves around the cultural theme of "Qishan and Rongshui", and uses modern decorative materials and expression techniques to use traditional Chinese palace colors; gold, red, black and white to create a place rich in regional characteristics. hotel space. Many metaphorical techniques are used in the design. For example, the decorative pattern of lotus reflects Rongcheng’s reputation as lotus on the water, and the water body represents Rongjiang River. When guests arrive at the hotel, they can experience the local culture and customs and feel cordial.

2.3 The combination of scenic spots and cultural history makes the hotel space rich in cultural atmosphere

The design of Fenghua Yinfeng Resort Hotel is full of historical and cultural atmosphere. The hotel covers an area of ??nearly 276 acres, with small bridges and running water, orchards and bamboo forests. The ecological environment is extremely good. It is located in the Xikou Scenic Area, a national scenic spot. The scenery is beautiful. Famous scholars from past dynasties have left a large number of poems and inscriptions, adding cultural charm to the surrounding environment. Fragrant, Xikou Town is the hometown of Chiang Kai-shek and a national key cultural protection unit. It is a scenic spot integrating natural landscape and cultural landscape. Many scenic spots have attracted countless tourists from all over the world, both at home and abroad, and Yinfeng Resort was born here.

Ningbo Yinfeng Resort Hotel is a reconstruction and expansion project. The original Yinfeng Villa has completely failed to meet the requirements of economic development and the needs of the tourist source market. In view of the above situation, and the government’s requirements for receiving distinguished guests, It is imperative to build the resort into an international five-star hotel and create a high-end integrated resort with first-class facilities, exquisite scenery and full of ecological concepts. Returning to nature and getting close to the soil is the lifestyle trend of the new generation of urbanites. It is a resort hotel suitable for living and leisure, focusing on style innovation, use of materials, and creation of lighting. Being in a leisurely, freehand, clarified and pure space, and a fully equipped hotel, you will not only receive care for your body, but also a kind of spiritual and spiritual comfort. This kind of extraterrestrial space is exactly the resort that modern people pursue. . The small villa building has a strong Jiangnan charm. There is a primitive bamboo forest near the villa area, a beautiful river, a quiet beach, and a tranquil boat, which combine to create such a poetic and picturesque place. The villa and small building are as fascinating as coming from a fairy tale. The designer uses modern materials, craftsmanship and techniques to express modern Chinese-style villas and reinterpret the resort hotel. The exterior wall base is made of chopped ax stone, a calm and subtle gray stone, which is stable and thick, reflects the growth rings of culture and history, and also makes the base of the building appear stable and balanced. Composite aluminum panels constitute a new level. Like the cornices made of wood-colored plastic aluminum profiles, they both use modern, environmentally friendly, scientific, and healthy new materials to express new Chinese-style architecture. They are waterproof, sun-proof, non-deformable, maintenance-free and highly self-cleaning. They are very suitable for exterior wall decoration of buildings. These materials form a color system with gray, white and red as the main colors, which looks great in the green mountains and green waters. Such elegant and freehand style with a literati temperament brings a new physical and mental feeling to vacationers and becomes a new visual focus.

With history and culture as the connotation, the unique natural scenery of Jiangnan as the belt, scientific, environmentally friendly and healthy new materials as the frame, casual and sophisticated furniture as the trunk, and exquisite and tasteful art furnishings as embellishments. , create an elegant and refined hotel image. The totem of the phoenix highlights the hotel's "Silver Phoenix" theme. The hotel's architecture is as graceful as flying. Although it is located in the mountains and forests, it is still fresh and noble, attracting the world's attention.

2.4 Ethnic hotel space is more international

Southwestern Ethnic Hotel is located in Chengdu, Sichuan. Sichuan is a multi-ethnic area and is the province with the most ethnic groups in my country. It is known as Known as the "ethnic corridor". Since the beginning of history, dozens of ethnic groups have moved, lived, multiplied and integrated with each other here. At present, in addition to the Han people, there are still Yi, Tibetan, Miao, Qiang, Hui, Mongolian, Tujia, Lisu, Manchu, Naxi, Buyi, Bai, Dai, Zhuang and other ethnic minorities in the territory. Various ethnic cultures are known for their unique culture. The blending and blending of its characteristics with China's long-established culture makes Bashu culture more extensive and far-reaching. Infinite scenery, unique cultural customs, and thousands of years of time inheritance embody Sichuan's unique style and unique connotation. The intact ecological environment and colorful national cultural connotations create her infinite charm!

The main material of the lobby is stone. The stone is solid and dignified, like the accumulated national culture. Show the lobby its refined and high-grade cultural temperament.

The shape of the chandelier extracted from ancient decorative patterns brings new visual enjoyment. The facade is mainly made of beige stone, and the golden and dark red decorative strips create a very "ethnic" decorative language for the wall. The column style is wrapped by the original square column into a cylinder. The part where the column cap meets the ceiling is left empty to hide the light, which invisibly raises the height of the column, visually creating an elevated and breathable aura of the space. Since the walking staircase from the lobby to the second floor is on the left side of the main entrance and just forms a small two-story atrium, the vertical vision involves the sight of every guest, making it a major attraction in the lobby. The handrails are made of lobby materials, and the golden hollow carvings bring a luxurious elegance and unify the entire space.

The restaurant space pays attention to the ethnic flavor. The main decorative materials are composed of stone, wood, soft packaging, glass and other materials. The colors are based on traditional gold, red, black and silver to create a joyful and warm dining space. The four small restaurants with the theme of Yi, Tibetan, Qiang and Dai reflect the characteristics of the Nationalities College. The ethnic characteristics and exotic customs are refined and simplified, using modern environmentally friendly and scientific materials, and expressed in a general way. The Yi people are an ancient ethnic group. They use tile houses as their homes, with wooden boards and slates as the main materials. The house is built with a fire pit as the center. The Yi people like to use wood, have their own writing, and believe in animistic worship of multiple gods. It is a very representative nation. The space extracts several elements such as the wooden ceilings of Yi folk houses, and combines them with modern decorative techniques and styles to make it full of personality. Tibetans are a nation that is good at singing and dancing, with bold and unrestrained emotions. They like to use red, blue, yellow and bright colors to decorate their interiors and make clothes, and they like to use copperware for daily necessities. The Dai people's most distinctive feature is their stilted buildings. Each unique space adds a beautiful scenery to the building. Each space has a rich artistic atmosphere and embodies the charm of Chinese culture. The brand-new design concept, rich in cultural connotation with national characteristics, adds a tasteful space deeply influenced by art to the holy campus, and also broadens the theme of the hotel space. It is in line with the slogan "the more national, the more international".

2.5 The contemporary apartment hotel space interprets modern culture

Jingshi International Apartment Hotel is located on Shennan Avenue in Shenzhen, with convenient transportation. The famous Shennan Avenue green landscape belt is the main attraction here. The hotel brings an elegant environment. Shenzhen is an internationally renowned city, a developed and modern city integrating economy and tourism, with frequent business activities and a developed hotel industry. Apartment hotels are a newly emerging model in this industry. They adapt to the general trend of the mainstream market of the times and focus on the innovation of style, the use of materials and the creation of lighting with apartments suitable for living, leisure and business negotiations. Find yourself in a clean, clear and pure space with complete hotel configurations without losing the warmth of home. The finely embodied details not only take care of the body, but also provide spiritual and spiritual comfort. Such a freehand and comfortable space is exactly the apartment hotel that modern people pursue. Apartment hotel suites are generally equipped with kitchens to meet the needs of families and businesses. The approach is summarized and concise. Large areas of slightly different light-colored latex paint create a pure and tidy hotel space. The bathroom wall is partially decorated with spray-painted glass. The smooth, delicate, clear and transparent texture of the glass forms a dialogue with the thick and heavy wall. The plain and elegant furniture and carpets create a quiet and comfortable space, which combines the functions of a TV cabinet and a writing desk. The long table brings a humanistic atmosphere. Hidden secondary lighting in the interior is mainly used to create a soft and lyrical atmosphere. Light is hidden at appropriate turning points of the wall, which not only makes the space airy and breathable, reduces the sense of isolation, but also makes the room full of light.

More and more apartment hotels not only provide appropriate business and living space for business-weary people, but also promote the prosperity and development of the hotel industry.

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