Traditional Culture Encyclopedia - Hotel accommodation - How to conduct a mystery customer survey? What industry is suitable for?
How to conduct a mystery customer survey? What industry is suitable for?
Mysterious customers can know the real service situation of respondents in various industries through hidden inspection. The respondents were investigated without knowing it, which reflected the truth of the situation. It can help the entrusting party find the problems existing in front-line service, effectively supervise the service situation of front-line personnel and improve the quality of terminal service.
Mystery customers are widely used in service industries and public management industries, such as banks, gas stations, communications, hotels, logistics, fast-moving consumer goods, supermarkets, department stores, real estate, property, automobiles, daily chemicals and so on.
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