A guide to the renovation and opening of creative lattice shops: how to manage lattice shops

When we go shopping, we will see many boutiques beautifully decorated, and they use one grid after another to hold the items for trial sale. This kind of lattice shop is called lattice shop. According to legend, lattice shops originated from Japanese tradition, and then renting cheap squares can sell their own goods, which is very popular and convenient. When we decorate in lattice shop, we can also make use of the following two methods to make your lattice shop beautifully decorated and have a steady stream of passengers.

What is lattice shop?

It is equivalent to renting a facade. If the rent is too high, integrate other resources to rent the facade and share the cost, and the products you put will pay the cost of the store. Lattice shop originated in Japan. It is a standard-sized "lattice cabinet" placed in shops in downtown areas of the city. Anyone who spends a little money every month can rent a lattice to check his own goods, which is equivalent to having his own "lattice shop", and there will be full-time staff to manage it for you.

The origin of plaid shop

The "lattice shop" model was introduced to Hongkong and Macau in 2006. In a short period of one year, all major shopping malls in Hong Kong have appeared the mode of renting consignment cabinets, that is, putting "lattice cabinets" with uniform size in the shops. Anyone can check anything in the grid for a few hundred yuan a month, and they don't have to run by themselves. The staff of "Lattice Shop" will operate and manage for you.

This consignment mode has developed into a new business and sales industry, which is welcomed by many Hong Kong people, especially entrepreneurs, white-collar workers and young people.

This business model is a win-win situation for users who invest in lattice shops or rent "lattice" to sell goods in lattice shops. First of all, many people have the dream of starting a business, but the total cost of opening a store is at least 30 thousand yuan to 50 thousand yuan. Even if they have enough money, they are afraid of big risks, and they may not dare to open their own stores, but they will also spend a lot of time, resulting in the loss of opportunity cost, which also limits many people who want to start their own businesses. The new retail model of "lattice shop" can just solve various problems such as high operating rent, difficult personnel cost, high operating risk, time-consuming and laborious.

Advantages of lattice shop

Lattice shop is flexible and cost-effective.

Why are all the big hotels in frontice transformed into small "lattice shop"? This is not unrelated to the advantages of small shops in the bustling business district. Yesterday, Mr. Liu, who has been engaged in the catering service industry for many years, said that the annual rent of a 200-square-meter storefront in a first-class block is about 300,000 yuan, and the annual rent of a 20-square-meter store is about 50,000-70,000 yuan. Judging from the passenger flow, the daily passenger flow of small shops is 150-60, and that of large shops is about 200. Even if big stores have the advantage of slightly higher per capita consumption, from the perspective of comprehensive cost, they are definitely not as good as small stores.

Lattice shop in the same city has great advantages.

"lattice shop doesn't have its own source of goods, mainly physical goods are provided by online stores. These online stores also have the final say in quantity and grid layout, and we are only responsible for sales. Many netizens are optimistic about the goods on the website and go to the store to buy them after work. " According to Zhao Lan, lattice shop has concentrated many specialty goods of online stores, just like a "scaled-down shopping mall", which can not only see the real goods of online stores, but also save the express delivery fee when trading in the same city.

A plaid shop refers to a "plaid cabinet" with a uniform size placed in the shop. Anyone can check anything in the lattice shop by paying different monthly rent, and the owner of the lattice shop will manage it for you. This new sales and shopping model has attracted many fashionistas. Dozens of "lattice shop" have appeared in Hongkong, Macau and coastal areas, and now they are multiplying rapidly in the mainland.

Online stores have become the main sellers of lattice stores.

"More than a dozen merchants who come to rent the grid are online stores, as a physical display of their online goods." Zhao Lan introduced that more than 40 grids were basically rented by online stores. Some online shop owners in Chengdu also believe that it is not as good as online shops with low risk, less labor and low cost if there are conditions to set up stalls, set up counters and open stores. The emergence of lattice shop is filling this gap.

Decoration and layout of lattice shop

Decoration for the first time:

As usual, KT board (thin foam board) and flannel (which can also be replaced by thicker wrapping paper and book cover) are definitely necessary for the decoration of lattice shop. Stick the KT board on the four walls of the grid, then cover it with flannel and fix it (here you can insert a pin into the KT board from the flannel to fix it), so that the grid wall can be simply decorated. Next is the decoration layout:

1, nail the key chain to the wall on the left side of the grid.

2. Tie a necklace and a dust plug on the middle wall (that is, the back is facing you).

Tie a bracelet on the right wall of the grid.

4. Put the earrings with their own earrings on this flat edge of the grid (generally, there is no need to stick KT plates and flannel on this flat edge), because there is a card stand on this flat edge, which is easy for guests to see. Of course, you can also put something that can stand up three-dimensionally, such as rings, brooches and hair clips. If you put a three-dimensional surface on the plane in time, you can see the goods.

The second decoration layout:

Still like the first template, decorate it with KT board and flannel first, and then arrange the goods! This template uses a small staircase with three or four floors, like this:

This three-story staircase can be made at home by yourself, which is relatively simple. Find some thick foam boards, cut them into three medium-sized rectangles, and finally stick the three rectangles to one side, and the small stairs will be completed. Put it in your own grid, and let's start putting the jewels!

1, put the stairs on the right (according to people's habits, people often look to the right first), and then put earrings, rings and brooches (or hairpins) on each floor of the stairs. Because the line of sight is from high to low, no gem will block the gem above, so the guests can see everything at a glance.

Tie a necklace on the middle wall facing you with a pin.

Tie the key chain to the left wall with a pin.

4. Put the bracelets on this surface of the middle plane one by one.

What do you sell in the plaid shop?

Features, uncommon, and the price is not too high! We divide the common plaid goods in plaid shops into several categories, including 1, computer accessories, small household appliances, rechargeable cards, cosmetics and skin care products, ornaments, clothing, shoes and hats, stationery, handicrafts, DIY and second-hand goods.

The lattice shop suggested.

Professional lattice shop must be managed by computer. Each product has its own bar code. Just enter the bar code when selling products. Grid store management software can be found online.

If it is a decoration, the signboard must be high-grade and beautiful, which can improve the grade of the lattice shop.

Lattice shops still need to purchase goods, because when no one rents lattices, they will purchase goods themselves and make up lattices themselves, which makes lattices very popular. When someone rents it, take out their own products and put them in another grid. Generally, try to fill your own grid with something big, because it is convenient for management. Products are generally bags, small wallets and other relatively large items.

Employee's salary: generally, it is the basic salary plus commission, and the commission is paid by the customer, about 5%. The customer is very willing, because this will make the sales staff more motivated. If the commission is high, the basic salary of the employee can be set low.

Editor's summary: If you want your store to make a profit, first of all, of course, it is hard power such as product quality, followed by soft power such as service attitude, product after-sales, publicity strategy and business model. The transformation to the grid shop business model can be said to be the transformation of soft power, which not only saves the rental cost, but also saves the time of consumers, adapts to people's fast-paced lifestyle and makes products as diverse as possible. In this way, the trend of lattice shops will continue.