2022 Qingdao Beer Festival

The 32nd Qingdao International Beer Festival (Oktoberfest on the Cloud) was held on July 22nd to July 3rd, 20221in Qingdao West Coast New District. With the theme of "Ocean", large-scale live programs and commercial activities on the cloud were planned. Among them, live programs include beer reception room, cultural and sports activities, online interactive live broadcast, "Qingdao cheers to the world" and so on. , which is staged online every night from 8: 00 to 10.

Commercial activities on the cloud include jointly holding the "Qingdao International Beer Festival JD.COM Beer Festival" and other activities, creating a special consumption session of the "Cloud Beer Festival", opening self-operated flagship stores of Qingdao International Beer Festival on platforms such as JD.COM, Taobao, A Auto Fast and Tik Tok, and launching more than 100 products by more than 30 merchants.

Holding Oktoberfest online is an innovative move to highlight the city image and fashion vitality of Qingdao West Coast New District. As one of the top ten festivals in China, Qingdao International Beer Festival has developed into one of the world-famous beer festivals. Since 20 15 landed in Qingdao West Coast New District, the brand of Qingdao International Beer Festival has been continuously enriched and surpassed, and the city card of "Beer City" in Qingdao West Coast New District has become more and more brilliant.

As one of the largest beer theme squares in the world, Golden Beach Beer City has become an important cultural and tourist landmark in Qingdao West Coast New District. Tsingtao Beer Time Coast Craft Beer Garden, Qingxi Golden Beer Experience Hall, Phoenix Lane Leisure Food Area and other beer and food formats, Neverland Amusement Park, Qingdao Gift Naked 3D, Beer Culture Center and other cultural and entertainment formats, Hashu Base Camp, HI cross-border e-commerce duty-free shopping mall, Wenchuang Market and other shopping experience formats are rich and colorful.