Traditional Culture Encyclopedia - Hotel accommodation - Excuse me, who studies hotel management or marketing? I want to know what to study and get a job in the future.

Excuse me, who studies hotel management or marketing? I want to know what to study and get a job in the future.

Hotel management is one of the top ten hot industries in the world, and senior hotel management talents are always in short supply worldwide. In recent years, in the international talent market, hotel management talents have been in short supply.

At present, 17 international hotel management groups have invested or managed star-rated hotels in Shanghai. The hotel industry is constantly expanding, and the demand for talents is also increasing. Thousands of international hotel management talents are needed every year. This major trains applied senior professionals who have the basic theories of modern management and economics, basic knowledge of tourism management, theories, methods and means of modern tourism management, and basic skills of foreign languages, computers and interpersonal communication, and can engage in tourism development and management in tourist hotels, travel agencies, tourist attractions, tourism management departments and related fields.

This major trains secondary vocational and technical application-oriented professionals who support the Party's basic line, adapt to the front line of production, construction, management and service, and develop morally, intellectually, physically and aesthetically. Students are required to master the basic theory of economic management, the basic knowledge of hotels, restaurants and tourism, and have the basic management and service capabilities of hotels. After graduation, students mainly go to hotels, guesthouses and guest houses to engage in basic management, catering and room service.

This major focuses on the cultivation of students' comprehensive quality, and mainly studies the basic knowledge of economic management and hotel theory. This major focuses on skills training. During the study period, students will receive skills training in hotels, restaurants and guest rooms.

After graduation, students can work in the following positions: various hotels, restaurants, hotel doormen, front desk receptionists, room service personnel; Staff of various tourism companies and tourism management departments; All kinds of hotels, restaurants, hotel floor management, lobby management, consultation, exhibition and other work; The commercial departments of hotels, restaurants and hotels engage in business negotiations and external liaison services; All kinds of hotels, restaurants and hotel business departments are engaged in market research, intelligence and information services.

Main courses: modern hotel management, hotel psychology, introduction to tourism, front office service and management, catering service and management, dishes and drinks, hotel English, modern hotel marketing, hotel financial management, conference service and management, entertainment service and management.

Main practical teaching links: 1. Project teaching practice. Project-based teaching mode is a teaching mode of tourism and hotel major in Qingdao Vocational and Technical College, which is based on INHOLLAD University of Applied Science and Technology in the Netherlands and formed through localization practice. It advocates the concept of "learning by doing, learning by doing", and it is an effective practical teaching mode for students to improve their actual combat ability by completing projects based on real hotel work tasks during their school days. 2. Etiquette training (generally including physical etiquette training, daily communication etiquette training, makeup training, etc. ) 3. Core training links of front-line departments of hotels (generally including relevant skills training of front office, guest rooms, restaurants and other front-line core departments of hotels) 4. Oral English training in hotels. Exhibition simulation exercise.

Main professional experiments: 1, catering service practice 2, hotel marketing practice 3, front office and room service and management practice 4, hotel practice.

Employment direction

Graduates can engage in industry management, scientific research and teaching, tour guides and human resources training in tourism administrative departments, industry associations, travel agencies, hotels, tourism transportation enterprises, scenic spots, exhibition centers and other units.