What are the key points of model room design?

Most of the model houses when selling houses are new buildings. Developers provide reference housing for buyers. Its original intention is to enable buyers to buy their own houses and improve the sale rate of houses. For property buyers, in addition to considering whether to buy a house for themselves, they can also provide some ideas or reference value for their future house decoration, and decide how to install their future house by looking at the model house. Let me introduce the renderings of the model house to you.

Model house renderings

Key points of model house design:

1, positioning:

Huxing design is the direct concern of buyers and the first consideration of developers. Then there is the design problem of the model house. Positioning refers to the consumer groups you have to face, whether it is high-end consumer groups or mid-range consumer groups, which is also market positioning. This also determines whether your model house design tends to be luxurious or economical.

2. Relevance:

No matter how beautiful the clothes are, if they don't conform to your figure and figure, they may not bring out your temperament. Therefore, even the best soft design and decoration may not achieve the best results if they cannot be integrated into the overall design of the real estate. The design of model houses is closely related to the positioning and sales of real estate, and the design of model houses is bound to be related to positioning and selling points.

3. Targeted:

Ordinary residential decoration design generally only serves an individual and meets the living needs of individual families. The model house design is aimed at a specific target customer group. Soft-fitting designers must analyze the lifestyle needs of this group and express them through design language in order to maximize market development.

4. Show:

The primary function of model house design is to cooperate with sales and emphasize sensory effect. Customers may not use it, but the main function of an ordinary house is to live. Therefore, it is not advisable that the cabinets of the model houses can only be used. Many developers hope to sell the model houses to customers in the future, which requires the model houses to be both beautiful and practical.

5. impressive:

In order to promote sales, the soft design of model houses needs to be exaggerated, and even achieve the effect of a stage set, which is highly inflammatory. Through light, shape, color and decoration, we can create a very attractive and attractive atmosphere to capture the hearts of customers and arouse their desire to buy.

Misunderstandings in the design of model houses;

1, paying too much attention to the appearance effect:

When people stop in front of a dazzling array of model houses and are attracted by the fashionable and novel design of model houses, practicality and functionality are often ignored. Some model houses now really pay too much attention to the appearance effect and are useless. They blindly pursue visual effects, ignoring the optimization and strengthening of room functions. Many designs lack practical consideration of home life, which often leads to some unreasonable or even harmful designs. For example, some model houses, in order to make up for the shortcomings of narrow vacancies, arbitrarily reduce the size of furniture, which seems to expand the sense of vacancies, but it is very inconvenient to use in practice. In other model rooms, the stair treads are designed as transparent glass, which looks shiny and bright, but people dare not step on them and feel insecure.

2. Style theme deviates from real life.

At present, there are many model houses with avant-garde and even weird styles. In the atmosphere style, there is a kind of interior design that imitates vacant rooms, excessively pursues luxury, deliberately creates an atmosphere of luxury aristocrats, and the design is exaggerated and artificial, and the style is not calm enough. What's more, the model houses, like hotels and entertainment places, lack the warmth and comfort of home, which runs counter to the private, relaxed and comfortable home atmosphere, and the exaggerated design loses the intimacy of the home environment. This design can only cause a strong visual impact, but it can't narrow the distance with customers, which is contrary to the original intention of the model house design.

3. There are security risks.

The design of model houses should pay attention to the selection of decoration materials, but at present, there are also great problems in the selection of materials in some model houses, and even potential safety hazards. For example, some kitchens and bathrooms are paved with bright mirror tiles, which are really shiny in appearance, but they are easy to slip once they are wet. The kitchen and bathroom are empty rooms with specific functions, so they should be treated as non-slip. If safety factors are not considered, it is easy to harm the health of family members. There are also over-fashionable model rooms, and the bathtub is designed behind the master bedroom, which saves vacant rooms in appearance and is fashionable and beautiful. However, the bathtub and the bed are not divided into dry and wet areas, so it is easy to wet the quilt and floor when using, and the wet mattress is also easy to make people sick.

As shown above, in fact, the model houses provided by different developers are completely different in decoration according to the different characteristics of the real estate. When decorating a house, you can decorate it beautifully like a model house, or you can choose different styles or products to ensure that the decoration effect can be more suitable. The things to be decorated at home are as beautiful as the model houses. Now you can find a professional decoration company or team, and it won't be difficult. You can rest assured.