Traditional Culture Encyclopedia - Hotel accommodation - How to put the marketing expenses of the hotel industry on tourists to increase passenger flow?
How to put the marketing expenses of the hotel industry on tourists to increase passenger flow?
First of all, in the process of sales, sales staff should concentrate on the database files of customers, establish the contact information of customers in time, and establish the cognitive relationship of customer communication and interaction at any time with the relationship of potential customer resources as the main source.
Secondly, in the sales process, customer service personnel should coordinate and handle related matters according to the public relationship of affairs. In the face of customers' complaints and complaints, customer service personnel should patiently persuade customers' voices, or treat customers in the form of cash compensation, treat customers sincerely and kindly, actively handle related problems and requirements for customers, take "customers are God" as their working concept, and establish a customer-centered ideological tone to achieve wholehearted.
Thirdly, in the sales process, we should strengthen the cohesion and appeal of the sales team, take the sales team (for example) as the main goal, take the marketing management personnel as the overall operation management, carefully build a first-class sales team and serve the public customers wholeheartedly.
Finally, as a hotel management with intelligent information means, in order to create the operating income of the hotel, to create a one-stop all-round marketing service with convenient transportation, to comprehensively improve the efficiency and benefit of hotel marketing, to actively explore the value needs of potential customers and the material needs of customers to convey added value, and to comprehensively improve the quality and service of hotel marketing with a professional and dedicated service attitude.
Personal summary:
In order to realize the customer's value commitment, it is the goal and belief pursued by our hotel marketers, and it is our hotel marketers who make unremitting efforts in obscurity and contribute lofty professional honors and professional obligations.
thank you
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