Traditional Culture Encyclopedia - Hotel accommodation - Michael Chen's withdrawal from Fujian Xianhezhuang shareholders caused a heated discussion. What is the main reason for the rollover of star-rated restaurants?
Michael Chen's withdrawal from Fujian Xianhezhuang shareholders caused a heated discussion. What is the main reason for the rollover of star-rated restaurants?
Michael Chen's withdrawal from Fujian Xianhezhuang shareholders has caused extensive discussion. With the continuous fermentation of the incident, Xianhezhuang also stepped forward to take off the bill for Michael Chen, but everyone did not forgive Michael Chen's behavior and began to question the star catering industry. I don't know when it became popular. More and more stars joined the catering industry, but most of them ended in failure. Star catering itself has a high advantage. Why is the turnover frequency of our star restaurant so high today?
First, because the stars are not directly involved in the operation.
Most star-rated restaurants in the market cooperate with third-party companies, and the stars join in, and also undertake the promotion of catering brands. Stars don't have any experience and strength in managing catering, and they don't have much time and experience to manage catering, which is the main reason for the rollover of star restaurants.
Second, because all the stars are? Cut leeks? psychology
Most stars engage in sideline business just to make money. Naturally, they won't give up their star jobs. Join the catering industry just to cut leeks. Therefore, franchisees should be rational, do not blindly choose agents and franchisees, and do not choose to believe because of the interests of stars. What is the purpose of opening a shop? Cut leeks? Such a star shop can't be made.
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