What should you pay attention to when choosing the color of a business card?

Essentials about the color of business cards:

In business, color is generally considered a "silent salesman", which can immediately attract attention, convey business appeals, and create a business The standard color of the image helps the company to market better. Don't use colors casually, combine them with your own characteristics and let the colors play their advantages. For example:

1. Blue

Because blue has the image of stability, rationality, and professionalism, in commercial design, products or services that emphasize efficiency, technology, etc. are mostly used. Blue is the corporate standard color. In Jewish belief, blue symbolizes holiness. Egyptians wear blue clothes that ward off evil spirits. European aristocrats are often said to have "blue blood."

2. Black

Black is one of the most mysterious colors, symbolizing power, wealth, nobility, and technology. It often evokes people's feelings of nobility and elegance. The color used in many high-tech products, such as televisions, sports cars, cameras, stereos, and instruments, is mostly black, and it is also commonly used in the space design of some special occasions.

Most daily necessities and clothing designs use black to create a noble image. It is also a main color that is always popular and suitable for matching with many colors.

3. Green

Green is a color that people often like to use. Green symbolizes nature, environmental protection, health, luck, youth, and vitality. Green is the color of nature, a therapeutic color, and should be commonly used in surgeons' operating rooms.

In most European and American countries, green is an auspicious color, symbolizing safety and freshness. Green is an environmentally friendly color that is often used in the advertising design industry.

4. Yellow

Yellow is a cheerful and sporty color. It cannot express serious and solemn information.

Orange is bright, gorgeous, healthy, exciting, warm, joyful, brilliant, and easy to move. The harmonious combination of orange and red can effectively stimulate people's appetite. At the same time, because orange + yellow has cheerful and energetic characteristics, it is often used in the commercial design of the fast food industry; people often use orange as a decorative color, typically in Beijing Oranges turn the hotel red.

5. Red

Red is the most enthusiastic and positive color among all colors. Red represents auspiciousness, joy, enthusiasm, unrestrainedness, passion, fighting spirit and revolution. Red in many seas symbolizes joy and luck and is used in many cultural ceremonies.

Extended information:

Choose a business card that suits you:

In today's social development, business cards and public business cards represent the company's corporate image, so how to use them Business cards highlight the corporate image.

1. Match the colors according to the company’s main business (for example, if you are in the beauty industry, the style will be warmer tones to match each other, but if you are in the energy-saving and environmental protection industry, choose refreshing, clean and comfortable colors).

2. Match the main color of the business card according to the color of the company's LOGO

3. Choose the corresponding paper according to the overall design style (if you don't know what paper to use, be sure to go Visit a few stores and see or touch the materials in person) or design corresponding business cards based on the selected materials. The colors should not be too exaggerated in the design, and do not be pretentious. The text information should be accurate and clearly highlighted. .