Traditional Culture Encyclopedia - Hotel accommodation - How to correctly understand the basic characteristics of hotel image

How to correctly understand the basic characteristics of hotel image

The basic characteristics of hotel image refer to the public's impression and evaluation of the hotel in the process of operation.

1, the image of the hotel's leaders, public relations personnel and employees all have an impact on the hotel's image. The image of the leader reflects the image of the hotel, and the image of the public relations staff and employees directly faces the customers, which is also an important factor of the hotel image.

2. The management image of the hotel reflects the management level and management effect of the hotel. A good management image can leave a good impression on the public and enhance the image of the hotel.