Traditional Culture Encyclopedia - Hotel accommodation - Excuse me, what are the joining methods of oio hotel chain?
Excuse me, what are the joining methods of oio hotel chain?
1, join the cooperation
This is a cooperative mode invested by franchisees and mainly managed by chain store headquarters or its catering management company, that is, partners invest, and chain store headquarters provides brands and technologies to manage catering branches.
The specific operation is invested by the partner, and the location, design, decoration, preparation and opening of the branch are completed under the guidance of the headquarters. After the opening, the catering branch is managed by the headquarters, that is, the headquarters sends the general manager, the partners send the deputy general manager, the headquarters sends the financial manager, and the partners send the deputy general manager.
The term of such cooperation is generally five to six years. During the cooperation period, the head office will not only collect the franchise fee at one time, but also share a certain after-tax profit of the branch. Its advantage is that the management is mainly based on the headquarters, which can ensure the success of the catering branch.
2. Concessions
This is a cooperative model invested by partners and managed by partners. Specifically, under the guidance of the headquarters, the partners will select sites, design, decorate, prepare and open branches, and accept the guidance of the headquarters in the future operation and management.
The cooperation period of this cooperation mode is generally about five years. In addition to charging a certain franchise fee, the headquarters will also charge a franchise fee of about 2%-5% of the partner's operating income every month. Its advantage is that the partner is responsible for investment and operation, which can ensure the independent management of the branch by the partner. The disadvantage is that without professional management, the operation of the branch will be affected.
3. Joint ventures
In this way, the head office and the partner * * * jointly contribute, but in addition to the actual contribution, the head office will also hold a certain proportion of shares in the branch with brand technology and management, generally between 20% and 30%. Specifically, the partners will conduct hotel site selection, design, decoration, preparation and opening under the guidance of the headquarters, and accept the guidance of the headquarters in the future operation and management.
In addition to the one-time joining fee, the headquarters will also charge the partners an joining fee of about 2%-5% of their operating income every month. The advantage of this approach is that both parties are real investments, sharing the benefits and taking risks.
4. Contracted
In other words, the partners have ready-made restaurants, and the headquarters takes over the operation of the headquarters catering brand through contracts. The head office pays a certain fee to the partner according to the area, decoration grade and location of the partner's restaurant, or the two parties distribute the operating profit of the restaurant according to a certain proportion. 5. Guardianship
Escrow means that the partner entrusts its catering stores to the headquarters. Specifically, in addition to a one-time fee for hosting partners, the headquarters will generally charge a management fee of about 2%-5% of the restaurant's operating income every month. The cooperation period of this cooperation mode is generally five years. This method is similar to franchising. Franchising means that the brand of the headquarters is operated by the partner, and trusteeship means that the restaurant of the partner is operated by the headquarters.
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