Traditional Culture Encyclopedia - Hotel accommodation - What is the difference between Athouse and Atour?
What is the difference between Athouse and Atour?
Brand positioning is different.
Atour athouse is a lifestyle brand under Atour Group, and Atour Hotel is a high-quality humanistic hotel brand under Atour Group.
Atour Group owns six major accommodation brands: A.T.HOUSE, Atour S Hotel, ZHotel, Atour Hotel, Atour X Hotel, and Qingju, as well as the scene retail brand AtourMarket, including "aTOUR PLANET", "SAVHE", and "Z2G0&CO" cover areas such as sleep, fragrance personal care and travel.
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