How to invest in restaurants?

The choice of address is very important for investing in restaurants. How to scientifically choose profitable shops? When choosing a site, we should pay attention to avoiding policy risks, paying attention to the hardware standards of the store and the surrounding business environment.

First, avoid policy risks.

In the face of various shops launched in the market, investors need to have certain legal and policy awareness first. Many people who invest in restaurants stumble because they ignore the relevant policies of the catering industry.

For example, a Mr. Li in Beijing bought a well-known real estate shop in the CBD area of Beijing two years ago, and planned to use it for catering store rental for a long time. Shortly after the purchase, Mr. Li signed a two-year lease contract with a catering company. However, in June last year, the Beijing Municipal Administration for Industry and Commerce 14 issued a ban on residential business, prohibiting commercial activities in buildings with residential projects. Subsequently, after comprehensive consideration, Beijing Environmental Protection Bureau promulgated new policies and regulations, stipulating that all building developers with residential projects are not allowed to open restaurants.

The implementation of these two policies has made Mr. Li feel the pressure of store leasing, and the store he bought is likely to face the downward trend of rent level. Because the catering company has indicated that it will not renew the lease. Through the example of Mr. Li choosing to buy shops, we find that it is very important for the "landlord" who is committed to investing in catering shops to understand the relevant policy changes when choosing to buy shops.

Second, the hardware should be "excellent"

Perhaps people will find this phenomenon: many restaurants under residential buildings directly emit smoke and gas into the air without any treatment, which makes the fumes around the restaurants smell strong and seriously affects the lives of residents upstairs. In fact, such shops simply do not have the conditions to open restaurants, and they are in danger of being sealed up at any time.

Investors in catering shops must know the specific engineering and technical indicators of the whole building and the houses they buy, especially the indicators necessary for opening the catering industry, which involve whether the direction and diameter of the smoke exhaust pipes of the shops meet the standards for operating catering. If the above conditions are not met, investors need to find out whether they can be transformed into catering shops, including how to transform, who will transform, the transformation period and cost. Don't believe the developers' vague introduction to the shops. Be sure to ask the detailed data of every aspect.

Three or six batches of site selection tips

Because the catering industry has its own characteristics and requirements, the characteristics of different lots have different requirements for the catering industry. The location of catering shops should consider six lots.

1. If the operator chooses to operate near the station, its main customers are travelers, including employees and students. It is most suitable to open fast food restaurants in this area, and the pricing problem should be handled carefully, and different objects should be differentiated. For example, Chengdu snacks, Lihua fast food and so on.

2. If the store is located in the concentrated area of the company, its main customers are employees, and its purpose of visiting is nothing more than business negotiation or chat. Therefore, how to deal with customers at the peak lunch hour and how to deal with the light business on holidays and weekends has become the key point to consider when choosing this lot. Such as Kyushu fishing port (tea restaurant), Hunan and Hubei love, Shangdao coffee and so on.

3. if you choose to operate catering in school street, students are the main customers in this area. There is no obvious difference between the peak time and the light time in a day, but the seasonal difference is quite large. Students' motivation for using the restaurant is not only chatting and entertaining, but also meeting with classmates or reading books. Therefore, we must pay attention to the convenience of desk and chair movement and prepare books, newspapers and magazines. Such as small potatoes, McDonald's, KFC and so on.

4. If you choose to run a restaurant in downtown, this location is a place for dating, chatting, shopping and resting, and it is of course the most suitable place to open a shop. This lot is suitable for all kinds of shops, but it should have its own characteristics. For example, Starbucks, McDonald's and various western restaurants.

If you choose to open a restaurant in a residential area, you must clearly reflect the warm feeling and provide fresh and delicious food. For example, set up bulletin boards and hold interesting activities such as making friends and competitions. Such as Tianwaitian Roast Duck Restaurant and Holiland Cake.

6. If you choose to run a restaurant on a suburban road, the restaurant on this road must have a parking lot and eye-catching advertising signs. If it is a large restaurant dedicated to cheap dinners, providing distinctive catering will be the business focus of this area. Such as Chinese hotel in Dazhaimen, tree bar and other farmhouses and theme leisure dining places.

Specific steps of investing in catering shops

1. I don't know the steps (business license 1000 yuan). If possible, get a hygiene license.

2. I don't know how much total investment is needed (the store is basically decided: 5000 yuan/month). 50 yuan rent is too expensive!

Second-hand equipment may cost 10000- 15000, mainly because cooking tools are expensive.

The refrigerator can be delivered by those agents and give him a deposit of several hundred yuan.

Tables and chairs, ingredients, rice, vegetables and drinks are about 3000 yuan.

3. How long does it take to start business? It takes at least three hours for breakfast and 20:00- 3:00 am for dinner.

4. What is the daily expenses: daily food, drinks and other consumables,

When it first opened, the general expenditure was similar to the turnover.

5. What other issues need attention?

Buy your own goods and grasp the taste of the food.