It is often seen in the street that people buy expensive wine at high prices. What is their purpose?

I come from Guizhou. In Guiyang, our provincial capital, it is estimated that a few hundred meters away, vendors will set up small benches, or at the entrance of tobacco hotels, pictures of "buying expensive old wines such as Maotai and Wuliangye at high prices" will be posted on them, but few people will see them, and business is deserted. So what are these people doing?

The answer is clear: money. These people are the so-called secondary dealers, who specialize in selling these precious wines to earn the difference, and the profits are not cheap.

Let's talk about it first Business is very quiet. Why do these people insist? First of all, there are not many expensive old wines in stock. Since it is a famous wine, the quantity must be very small. It is impossible for so many people to come and sell wine in an endless stream, and the number of such second-hand dealers is particularly large, which has also caused the appearance of cold business.

Secondly, because of the different trading methods. As the saying goes, "money doesn't come for nothing", who will take expensive wine to the streets to trade? In this way, it is easy to welcome onlookers and even attract people with malicious intentions. Therefore, people who sell famous wines are generally low-key and don't want to reveal their identity. Therefore, more often, they will leave the phone number of the second dealer and then the second dealer will buy it.

Finally, expensive wine has high profits. Take Moutai as an example, the ex-factory price is 969 yuan a bottle, and the retail price is 1499 yuan a bottle, but now the market price has been fried to about 3,000 yuan, which is in short supply. Many second-hand dealers buy them at prices ranging from 2,000 to 2,500, and they can earn 700 yuan to 800 yuan by changing hands on a bottle. Who is not tempted?

Then, taking Moutai as an example, what are the main acquisition channels? At present, there are several methods:

The first one is a private collection. Many people will collect wine, drink it on important festivals or give it to leaders, but when everyone is in urgent need of money, many people have to reluctantly sell the old wine they have collected for many years to solve the problem.

The second one was robbed online. At present, many online platforms, such as Tmall, JD.COM and Suning, regularly sell Moutai at the price of 1499 yuan, which has caused many netizens to plunder it. Many people stop drinking after grabbing it, and they can earn seven or eight hundred dollars by reselling it directly.

The third kind is obtained in a special place. Maotai Group will hold some activities regularly. For example, you can buy two bottles of Maotai at the original price 1499 at a specific location at Renhuai Maotai Airport with your plane ticket and ID card. Or some hotels, after you check in, 1499 yuan can get the opportunity to buy Moutai, and some of them are exchanged with what points. In short, there are various methods. At the entrance of Maotai Airport and some big hotels, many wine merchants will buy Moutai directly.

The fourth unknown. There is a lot of this kind of wine, which is nothing more than collected by some leaders on holidays, sent by others to work, and so on. Then why are there many wine merchants at the entrance of some government agencies' family areas and veteran cadres' areas? They all know that these people can't hide their precious wine, and they dare not drink it themselves. They have to sell it sooner or later.

In addition, sometimes there will be some unexpected situations that will make these wine merchants earn a lot of money. That is to meet people who don't understand alcohol or need money badly. For example, I have a friend who gave him two bottles of 20 10 maotai for his birthday a few years ago. Last month, he needed money badly and wanted to sell it. I also asked some friends before selling, and I don't know much about it. He thought that 10 wine was estimated to be several hundred dollars more expensive than the market price of new wine.

So he went to the street and asked the second dealer. Someone offered 3000 yuan for a bottle, and he guessed that it was almost enough and sold it to that person. Only after he came back did someone tell him that the market price of Maotai 10 was now around 5,500, and he suddenly realized that the second dealer could earn four or five thousand yuan immediately after selling it, and the profit was really too high.

There are also some old people who have gifts from younger generations at home, and he doesn't understand. The two dealers just cheated them of a few hundred dollars and they agreed. This is really a loss.

Conclusion In short, since there are so many people working in this industry, it means that this industry must be very popular, but first of all, you have to understand wine, because there are many fake Maotai now, otherwise you will lose everything if you meet a liar or something. At the same time, you must have enough money in your hand, otherwise you will get more than one bargained for when you encounter big business.