What does an online marketer do?

Network marketing engineer, a new occupation in the internet industry, mainly includes network editing post, website network operation post, SEO search engine optimization post, SEM post and network marketing training; The main work is as follows:

Responsible for keyword promotion of search engines;

Responsible for organizing forums, communities, blogs and the promotion of Weibo;

Able to perform various optimization operations according to website data analysis;

Responsible for the relationship maintenance of various online media, such as forums, blogs, communities, etc.

Familiar with the ranking mechanism of major search engines, familiar with the law of spider crawling, and formulate SEO optimization strategies for websites;

Familiar with the ranking mechanism and principle of major search engines, and have unique opinions on SEO;

Be able to analyze and optimize website data and make network marketing promotion plan;

According to the company's strategic development requirements, formulate the overall solution of foreground page and system architecture and search engine ranking optimization;

Responsible for planning, writing and coordinating all kinds of network marketing activities, events and special topics;

Spreading the company's brand image and business development through the website can effectively improve the company's brand awareness and user volume;

Formulate the department's network marketing operation documents, and effectively promote other departments to cooperate to complete the website SEO work.

Note: A qualified online marketer should have the following professional skills: master the methods and skills of online marketing, master the professional skills of web page making and website construction, online advertising planning, search engine marketing, online integrated marketing, marketing website planning and implementation, foreign trade website construction and promotion, and skillfully use SEM and SEO technologies to guide website construction and website operation.