Traditional Culture Encyclopedia - Hotel accommodation - Want to open a coffee shop, is there anything to pay attention to?

Want to open a coffee shop, is there anything to pay attention to?

The design of the storefront must conform to the characteristics of the cafe and reflect the management characteristics of the cafe from the appearance and style. 2. Meet the "tastes" of major users. 3. The decoration of storefronts should fully consider whether it is in harmony with the original architectural style and surrounding storefronts. Although "individual" is eye-catching, once consumers feel "vulgar", they will lose trust.

4. The decoration should be simple, not "insufficient" and "excessive". It is not advisable to use too much line segmentation and color rendering to avoid any excessive decoration and not to make users feel "too tired".

5. The colors of the store should be unified and harmonious, and it is not appropriate to use any stiff and strong contrast.

6, the font size on the signboard should be appropriate, too thick will make the signboard appear too crowded, and it is easy to destroy the overall layout. The name of the store can be highlighted by the color of the base. Store names should be concise and easy to understand, and easy to remember. Except for special needs, do not use weeds or foreign letters.

Shop decoration styles are different, and big shopping malls and hotels have luxurious exterior decorations, which are full of modernity; Cafes should also have their own styles and characteristics. In terms of specific decoration, it can be designed from the following two aspects:

First, the decoration should have an advertising effect. That is to give consumers a strong visual stimulus. You can decorate the facade of the cafe into a unique or weird shape, and strive for a unique appearance to attract consumers.

Second, the decoration should be linked with the characteristics of coffee. The novel and unique decoration is not only to stimulate consumers visually, but more importantly, to let consumers know what may be inside without entering the store door.

The decoration design of coffee shop mainly pays attention to the following problems:

1, to prevent people from crowding after entering the cafe.

2. The bar should be set in a conspicuous place to facilitate customer consultation.

The layout in the cafe should reflect the unique atmosphere suitable for drinking coffee.

4. Try to set up a rest place in the cafe and prepare chairs.

5. Make full use of various colors. The walls, ceiling, lights, coffee and drinks on display constitute the internal environment of the cafe.

Different colors have different psychological stimuli. With purple as the keynote, the layout looks gorgeous and noble; With yellow as the keynote, the layout is soft; With blue as the keynote, the layout is unpredictable; With dark color as the keynote, the layout is generous and tidy; With white as the keynote, the layout looks lifeless; With red as the keynote, the layout is warm. Color application is not single, but comprehensive. Different periods, seasons and holidays, the use of color is different; Winter is different from summer. Different people have different reactions to colors. Children react strongly to red, orange, blue and green; Young women are very sensitive to popular colors. In this regard, the use of lighting is particularly important. ?