Traditional Culture Encyclopedia - Hotel accommodation - An ultra-luxury hotel opened in a small place. How does the hotel next to it survive?
An ultra-luxury hotel opened in a small place. How does the hotel next to it survive?
1. Provide high-quality services and facilities: Even if there is a luxury hotel around, other hotels can attract guests by providing better services and facilities. For example, provide more comfortable rooms, more delicious meals, more advanced fitness facilities and so on.
2. Different positioning: Other hotels can target different customer groups, such as business travelers, backpackers, family travelers and so on. By providing different services and facilities, meet the needs of different customers.
3. Improve price competitiveness: If other hotels can't provide the same or better services and facilities as luxury hotels, then they can consider raising prices to remain competitive. Of course, this needs to ensure that the price is reasonable and will not make the guests feel worthless.
4. Strengthen marketing strategy: Other hotels can attract guests by strengthening marketing strategy. For example, offering preferential activities, increasing online booking channels, and strengthening social media promotion.
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