Traditional Culture Encyclopedia - Hotel accommodation - Tell me in detail! How does Ala Zhuo Ying Hotel provide "standardization" from room service to room design?
Tell me in detail! How does Ala Zhuo Ying Hotel provide "standardization" from room service to room design?
First and foremost, hotels should accept the concept of serving a smaller number of customers. This subverts the current way of customer interaction, because the former aims to simplify customer interaction into several simple types. The new concept holds that each customer group has its own unique preferences and needs. However, it is not enough to recognize the uniqueness of each customer group. Systems, processes and solutions must be able to "provide autonomy for guests" and further realize the personalization of the hotel experience by adjusting all aspects of services previously controlled by the hotel. For example, Alazhuoying Hotel can allow guests to choose the place where meals are delivered or the place where shuttle bus service is provided. Providing autonomy for guests can not only change the hotel experience of each guest, but also make the hotel actively change the service to meet the expectations and needs of consumers. Finally, hotels that try their best to make customers customize their services will show their differentiated advantages in the competition. This proposal is the core of personalization and standardization, because it recognizes the delivery of customized services and the necessity of delivering consistent and specific services to guests in different Alazhuoying hotels. It is not enough to provide a specific service to the guests. Hotels must have mechanisms and processes to provide special services to guests repeatedly.
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