Is Asperger Hotel a chain store?

Hangzhou Asperger Hotel Management Co., Ltd. was established on 201810 June 15. Legal representative Shu, business scope of the company: services: accommodation service, hotel management, property management and undertaking exhibitions.

Chain hotels refer to hotels operated by franchise. Chain hotels generally have a national unified brand image recognition system, a national unified membership system and marketing system, and their prices are quite advantageous, which is in line with mass consumption.

The main trend of hotel chain development, from star hotels to budget hotels, to youth hostels, theme hotels and boutique hotels, has been deeply rooted in the hearts of the people.

Compared with single hotels, chain hotels have great competitive advantages in decoration, service and word of mouth, squeezing the survival and development space of single hotels everywhere. Booking is convenient and fast, the price is transparent, there is no need to bargain at the front desk, it is clean and hygienic, the service and safety are guaranteed, and the cost performance is high, so chain hotels are a good choice for business trips and tourist accommodation.

Development situation

Although there are a large number of hotels in the market, the proportion of economical hotel chains in the accommodation industry is still very low. Among the 66 1 cities in China, there are 43 first-and second-tier cities, accounting for only 6%, and the limited hotel market has little room for development. The high occupancy rate of third-tier cities shows the development advantages of budget hotels.

Low rent, low labor cost and geometric growth of consumer demand have promoted the development of budget hotels. Economic development has promoted the improvement of living standards, especially the living standards of third-tier urban residents have made a qualitative leap. Government-sponsored hotels are old and expensive, and individual hotels are poorly decorated and their service level can no longer meet people's requirements for quality of life.