What gift should I give for the opening of the hotel?

I think the opening of the hotel should be from the perspective of publicity, so that more customers can know about the store and improve their visibility. Secondly, from the customer's point of view, let them fall in love once and come again next time. Of course, the most important thing is that the service and quality of the hotel are really good. I think sending spending cards or discount cards when opening a business can attract more repeat customers. They can do more publicity or send spending cards to relatives and friends.