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Commercial development of Guangxin Tiandi

The business model adopted by Guangxin Tiandi, which extracts the product diversification of department stores and the comfortable experience of shopping centers, has lasting appeal and is the most innovative business model in the world at present. Here, you can not only buy all kinds of world famous brands, but also buy items as rich as department stores and have fun.

China is the fastest growing country in the world, but there are only 1.75 department stores per million people. The format of department stores in China began to recover in 2005, and the department stores in first-and second-tier cities developed towards specialization and refinement. MacquarieResearchEquities research report shows that by 20 10, the annual growth rate of department stores in China is expected to reach 14%, and its proportion in the total retail sales in China will also increase from the current 10% to 17%.

Shopping center format rose in China in 2000. In 2005, with the failure of a number of shopping center projects, it began to be rational, scientific and refined. China's urban upstarts are on the rise. In 2006, as many as 29% of the people in Forbes Celebrity List were born after 1980, while 25% of the top 40 people in Forbes China Rich List were under 40 years old. Ernst & Young's research report predicts that China's luxury market will grow at a rate of 10-20% and become the second largest luxury consumer in the world by 20 15. In this case, high-end shopping centers with many well-known brands and unique service advantages began to fill the market gap.

How to find out the market gap of retail industry from the overall height and achieve the state of non-competition? After in-depth market research, the developer of China Trade Center introduced Guangxin Tiandi and locked in a new department store business model. This model organically combines the advantages of both department stores and shopping centers, realizes the best combination of high-end brands and mass brands, and has the competitiveness of both department stores and high-end shopping centers.

1In August, 990, Guo Mao Mall took the lead in introducing the business model of brand stores engaged in retail business, providing high-end goods and services, and changing the fashion of Beijing with strong influence and penetration.

Nowadays, Guomao Guangxin Tiandi will promote more choices of fashion consumption in Beijing and turn a new page in retail industry with brand-new business philosophy, advanced commercial facilities and humanized services.

The "new business circle" will be formed at a faster speed.

With the opening of department stores, the ITC, with office buildings, hotels and department stores as its three engines, will play a powerful role in accelerating the formation of Beijing, the most anticipated international business circle.

In addition to Guangxin Tiandi, Huamao Shopping Center, which covers an area of 260 square meters and faces Chang 'an Avenue, Huamao Commercial Street, which is located between Guangxin Tiandi and Ritz-Carlton and JW Marriott Hotel, and Huamao Leisure Plaza, which can hold fashion shows, will make Huamao business circle colorful and become a shopping, leisure and fashion center that people can't forget.

In addition, according to insiders of the ITC, before the opening of Guangxin Tiandi, the demand for leasing of international apartments delivered in advance suddenly rose, and the rental price will continue to rise from 2006. The Ritz-Carlton and JW Marriott Hotel, which are expected to open this autumn, have already received a large number of customers queuing in advance to book rooms during the Olympic Games. The first phase of the office building tailored for multinational companies was delivered at the end of 2006, and the second phase will be completed in September 2007; At present, some international customers have entered the first phase in March and April; Huamao office building is gradually becoming a gathering place for the headquarters of international financial and IT enterprises.

An international business circle presents a strong momentum.

Recently, shin kong mitsukoshi Chairman Wu Dongxing Lai Rong attended the event and revealed that shin kong mitsukoshi's second department store in mainland China will open on 20 14, becoming the largest single department store in China. It is reported that this is the second Guangxin Tiandi in Chinese mainland after Beijing, but its destination is Wenjiang New Town, not Chunxi Road.

20 13 On April 6th, Taiwan Province department store giant shin kong mitsukoshi signed a contract with Chongqing Zhongyu Property Development Co., Ltd. to open a high-end commercial shopping center "Guangxin Tiandi" in the new archway Zhongyu International. This news not only stirred the department store industry in Chongqing, but also focused the public's attention on the new archway. The presence of Guangxin Tiandi means that the business of the new archway has been officially upgraded. In the future, Chongqing's third 100 billion-level business circle will set sail from Qili.

20 1 1, the single store sales of department stores in China ranked first.

Since 2007, Hangzhou Tower has been ranked first in sales and profits of single department stores in China. Its performance of 20 1 1 was 6 billion yuan, but it failed to sit firmly in the first place. Overtaken by Beijing Guangxin Tiandi with sales of 6.5 billion yuan, Shenzhen Vientiane City squeezed into the top three with annual sales of 5.2 billion yuan, followed closely.

Compared with the department store industry, Shopping Mall is obviously powerful and shows abundant vitality. "This is related to the modernization of the city, to the upgrading and transformation of the whole city, to business planning, and the retail format will inevitably change." Ma Qihua, vice president of Yintai Department Store Group and general manager of northern Zhejiang, believes that it is normal for shopping centers to develop rapidly at this stage because of the different growth rates of different formats.

Sales in 20 12 years will exceed 7 billion.

20 1 1 Beijing guangxin Tiandi, which ranks first in mainland department stores, will continue to be reelected. According to many insiders, it is very likely that the sales of Guangxin Tiandi will exceed 7 billion yuan in 20 12, and the year-on-year growth is expected to exceed 12%.

"Guangxin Tiandi" was shocked by the evacuation of the operation team of Taiwan Province.

Xinguang Tiandi was once the star project of cooperation between Chinese mainland and Taiwan Province Province, but the fierce contradiction between its two major shareholders, Beijing Hualian Group and Taiwan Province Xinguang Sanjie Department Store was also announced to the world shortly after its opening. Now after seven years of running-in, we are still breaking up, which makes the industry lament and really worries about whether the future performance of Xinguang Tiandi will turn around.

Behind the scenes of Taiwan team withdrawing from Guangxin Tiandi: the contradiction between the two sides is unsustainable for a long time.

Guangxin Tiandi was once a star project of cooperation between Chinese mainland and Taiwan Province Province, and was also known as "the largest and most profitable single department store in China". However, due to the contradiction between its two major shareholders, Beijing Hualian Group and Guangxin Sanyue Department Store, the cooperation is unsustainable.

After the change of the management right of Guangxin Tiandi, the future is uncertain and the contradiction has a long history.

Guangxin Tiandi was once a star project of cooperation between Chinese mainland and Taiwan Province Province, and was also known as "the largest and most profitable single department store in China". However, due to the contradiction between its two major shareholders, Beijing Hualian Group and Guangxin Sanyue Department Store, the cooperation is unsustainable. The overall evacuation of the Taiwan team also makes the future performance of Guangxin Tiandi full of challenges.