The difference between the first half year and the second half year of New Year's Eve Hotel

Dinner time is divided into "before 19: 00" and "from 19: 00 to closing time" to entertain consumers.

In order to solve the contradiction of more guests and fewer seats, Nanjing catering enterprises took the lead in operating the dinner time of New Year's Eve in sections. When the reception capacity of existing restaurants could not meet the needs of consumers, they adopted a "time-sharing" method to improve the utilization rate of the table. As soon as this move came out, it triggered the imitation fever of the catering industry in Shanghai and Suzhou.

2. Different activities.

Some restaurants use regular lottery to improve the turnover rate of the table. It is stipulated that only guests who order meals within a limited time range can participate in the lucky draw. After the lucky draw is completed, only those who order again can take part in the next lucky draw, which has the same effect as clearly dividing the time and enlivens the atmosphere.

It is completely feasible for merchants to attract consumers to "catch up early" by using time slots, prices and lottery activities.

The average diners' interest in eating and chatting can last for about 3 hours. "First come, first served" naturally avoids the embarrassment of being "driven away", and the key lies in the organization of the store.

The reason why "time-divided" catering is popular in cities with a fast pace of life, such as Beijing, is mainly to remind consumers and businesses that they don't have to have dinner at night, and they don't have to rely on the limited time of 18:00-23:00 to make money. It is a business concept and consumption concept worth advocating. If properly organized, shops that practice "time-sharing" dining on New Year's Eve can completely increase the number of customers by two times or more under the same area, and the profit margin is considerable.