What is the general profit of opening a restaurant?

The profit ratio of restaurants should be 15% to 20% of the total turnover, and the gross profit margin should be around 50% to 60%. Specific to each cost item:

1, food cost: food is the highest proportion of all costs, usually between 35% and 40% of the total profit, and try not to exceed 40%.

2. Employee salary: The total profit of employee salary should be 15% to 20%.

3. Rent: The rent should be about 65,438+00% of the total profit, calculated according to the lot.

4. Depreciation expense: The proportion should be about 5%, including the replacement of damaged tableware, tables and chairs, and light bulbs.

5. Water and electricity charges: The proportion of water and electricity charges should also be around 5%.

6. Publicity expenses: The publicity expenses range from 8% to 12%, which is the most suitable expenses, and will neither hurt the bones nor affect the publicity effect.