Traditional Culture Encyclopedia - Hotel accommodation - How to explain the year-on-year decline of rp in Home Inns?

How to explain the year-on-year decline of rp in Home Inns?

Market competition intensifies and operational efficiency declines.

If the number of hotels in the area where Home Inns is located increases, or competitors' hotels offer more attractive prices or services, it will lead to a decrease in the number of home Inns, thus affecting RP.

If the efficiency of Home Inns in management, marketing and service declines, it will lead to a decline in customer satisfaction, which in turn will affect reservations and house prices, and eventually lead to a decline in RP.