What is the major of hotel management and digital operation?

Hotel management and digital operation majors mainly study front office management, guest room management, catering management, hotel equipment management, bar management, hotel information management, hotel supervision management, hotel English, and hotel human resource management.

Elective courses include bartending, coffee, tea art, flower arrangement, baking at West Point, etc. Practical links include on-campus training, off-campus comprehensive training, on-the-job training and on-the-job training.

After graduation, students majoring in this major can engage in tourism economic management and enterprise management in tourism administrative departments, travel agencies, tourist attractions, tourism consulting companies, tourism e-commerce enterprises, tourism planning institutions and theme parks. Or the self-employed in the tourism and leisure industry.

Advantages of hotel management specialty:

Wide employment and high quality: after graduation, students can work as reserve cadres, grass-roots management cadres, marketing planning, digital operation and customer relationship managers in hotels and other tourism enterprises. At the same time, we attach great importance to the classified development of undergraduate education and entrepreneurship, and the salary level is very optimistic.

Acquisition of skill certificate: study relevant skill courses at school and obtain 1+X certificate, Chinese pastry chef, western pastry chef, tea artist, bartender, etc.

Overseas study opportunities: you can go to the United States, Japan, South Korea, Thailand and other overseas countries for paid internship or further study.