This is the first "gold medal" in the wine industry.

On August 8th, the Tokyo Olympic Games officially came to an end. The China delegation finished with 38 gold medals, 32 silver medals and 18 bronze medals.

In the past more than half a month, China athletes actively promoted the Olympic spirit and China sports spirit, and fought bravely, showing the sense of mission and spirit of struggle of China athletes.

On August 8, at the closing ceremony of the Tokyo Olympic Games, Su held high the five-star red flag and entered the stadium (photo by Cui Meng, People's Daily)

When Su ran the China speed of 9.83 seconds and became the first person in China to enter the men's 100 meter final, Liu Xiang, a former flying man, cheered for Su on his Weibo: "Please lend him some good luck in the final."

This is a kind of inheritance.

Su said: "When I first broke through the 10 second mark, Brother Xiang was there."

It is impossible to break through again and again and refresh the "China Speed" again and again. From Liu Xiang to the Soviet Union, from Zhang Yining to Fan Zhendong, the inheritance of China sports has been continuing. This is a spirit of struggle, which can be seen everywhere in the history of the Olympic Games in the past 100 years and is consistent on the road of China's rise.

Along with the history of the Centennial World Expo (the predecessor of the Olympic Games), there is also the Centennial World Expo, and it was at the latter World Expo that China Liquor, represented by Fenjiu, won the first "gold medal"-the first-class medal.

The "gold medal" a hundred years ago

Belongs to China liquor.

This year's Olympic Games, many people are talking about "Liu Changchun", the first person in China Olympic Games.

Back to 1907, Zhang Boling, a famous educator and president of Nankai School, delivered a speech entitled "Athens Olympic Games" at the 5th Tianjin School Joint Sports Meeting, proposing for the first time that "China should also form an Olympic team immediately" in order to participate in the Olympic Games as soon as possible.

Subsequently, on July 19 10, Shenzhen Daily published a notice entitled "The First Voice of China Sports Conference", which raised three shocking questions:

The first sound of China Sports Conference

"When can China send representatives to participate in the World Sports Conference? When can I win the championship at the World Sports Conference? When will the World Sports Congress be held in China? "

These three questions were later called "Three Questions of Olympic Mathematics".

China Sports has spent nearly a hundred years to answer these three questions.

Liu Changchun

1932, Liu Changchun, as the only athlete from China, arrived in Los Angeles for 22 days by boat, participated in the 10th Olympic Games, and answered the "first question" to the world: Olympic Games, Chinese came.

But perhaps what many people don't know is that although China didn't participate in the World Olympic Games until 1932, at the World Expo held in Panama in 19 15, the China brand represented by Fenjiu was already famous overseas.

The reputation of good wine is the best in the world.

"I am an athlete from China. I went to the meeting alone, and Wan Li closed the mountain. At this moment, the national luck is difficult. May you go forward bravely, and may our younger generation stay away from such suffering in the future! "

It is said that this is a passage from Liu Changchun's War Times, which has been repeatedly screened on the Internet recently: Liu Changchun went to the meeting alone, bringing a light to China in the war.

Because he single-handedly lit up the spiritual world of China people.

The year after Liu Changchun's death, 1984, Xu Haifeng won the first Olympic gold medal for China at the Los Angeles Olympic Games.

Panama Expo

19 15, Shanxi Xinghua Village was the only liquor brand that won the first-class medal of Panama World Expo. The award of Fenjiu represents another step for China Liquor to go global.

19 17 Xinghua Village's "The Complete Record of Shenming Pavilion Wine" recorded its story: "... Panama Race sailed 70,000 miles and was the best island in the exhibition, so it won the gold medal. Therefore, the name of Fenjiu is gradually used not only in the East, the West, Asia and Europe, but also in North and South America. "

Panama World Expo first-class medal

"Bingzhou New Newspaper", with the warning title of "the reputation of fine wine, the dispute in the city, and the injustice of domestic products", let the people cheer: the old white powder shines brilliantly in North and South America, and the Panama competition is a blockbuster.

Like Liu Changchun, the "first person in the Olympics", Fenjiu is also "the best in the world", which makes China Liquor begin to hold its head high on the world stage.

One hundred years ago, when the cargo ship carrying Fenjiu slowly left Shanghai Port, Fenjiu shopkeeper Yang Deling looked forward to a world-famous road for China liquor to go to sea.

Today, one hundred years later, under the leadership of Li Qiuxi, Party Secretary and Chairman of Fenjiu, Fenjiu started a new international journey with the opportunity of "reforming Fenjiu" and the guidance of "cultural Fenjiu".