Traditional Culture Encyclopedia - Hotel accommodation - What opportunities and challenges does the third-party booking method bring to the hotel?
What opportunities and challenges does the third-party booking method bring to the hotel?
China, Shanghai and China hotel business statistics in 2020 show that since 20 19, the growth of China hotel industry market has stagnated, and domestic high-end hotels have shown a continuous downward trend in recent ten years. The high-end full-service hotel ecosystem is facing many problems and challenges, such as compressed market living space, low efficiency, poor income, brain drain and so on. And fell into the "involution" cycle of self-consumption, and the stock market was released.
At the same time, the choice of domestic stock hotel market is more inclusive, including the "chain" of single hotels, the transformation from traditional full-service hotels to flexible supporting hotels, and the emergence of personalized new lifestyle hotel brands; In the operation mode, it has gradually changed from the traditional mode to the franchise mode.
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