Traditional Culture Encyclopedia - Hotel accommodation - Brand introduction of Xiamen Jianfa Tourism Group Co., Ltd.

Brand introduction of Xiamen Jianfa Tourism Group Co., Ltd.

Xiamen Jianfa Tourism Group Co., Ltd. is an enterprise group engaged in the investment, operation and management of hotels, travel agencies and other tourism industries. It was formally established on February 6, 2003, with total assets exceeding 654,380.6 billion yuan. By the end of 20 13, Jianfa Tourism Group had four holding companies 14 through investment holding and independent operation. Among them, 12 hotels are Xiamen Yuehua Hotel, Fuzhou Yuehua Hotel, Quanzhou Yuehua Hotel, Wuyishan Yuehua Hotel, Xiamen Quiet Villa Hotel, Xiamen International Convention Center Hotel, Xiamen No.1 Business Hotel (formerly Golden Coast Hotel), Xiamen Xinyi Hotel, Fujian Liyuzhou Hotel (Fuzhou) and Wuyishan Dahongpao Villa. The number of hotel rooms managed by Jianfa Tourism Group increased from 285 at the beginning of 1999 to more than 3,334 in 20 14. The comprehensive strength has leapt to the leading position in Fujian's tourism industry, and basically established a development framework led by high-star hotel chain brand Yuehua, business hotel brand No.1 and tourism comprehensive service brand Jianfa International Travel Service.