The year-end promotion of the opening of Silian140th anniversary, and seven luxury hotels help to "rejuvenate the dream".

Shanghai 202265438+1October 7/PRNewswire/-At the end of 20265438+0, the world-renowned century-old mattress brand Silian Sealy launched a year-end promotion campaign with the theme of "Reviving dreams and starting for the future", with 800 offline stores and all online stores (Tmall, dream, Tik Tok, WeChat) Seven luxury hotels all over the country will also participate in the event. Consumers can not only take the hotel's co-branded mattress home, but also have the opportunity to win a free stay experience.

As the world's top luxury hotel, Silian Mattress has been selected as a partner by Bulgari in Bali, Baima Manor in Maldives, Venetian Macao and other hotels. In this promotion, Silian teamed up with seven luxury hotels, including Fermon Hotel in Palm Springs, Fermon Hotel in Yangcheng Lake, Kunshan, Hotel Chao in Sanlitun, Blackstone M+ Hotel, Grand Hyatt Shanghai, Banyan Tree in Nanjing Garden Expo Park and Shenzhen Hotel, to offer multiple discounts for consumers to stay in designated hotels.

In addition to pursuing advanced technology and excellent quality, Silian also passed on the brand innovation concept to consumers through cross-border cooperation with sports and art, and jointly launched the "Top Choice of Champion Bedroom" with the "Dream Team of Silian Champion" composed of several sports world champions. At the same time, Silian also launched a joint mattress with famous Japanese architect Shuhei Aoyama, calligrapher Zhu Jingyi and other artists. Providing innovative sleep experience by means of cross-border art In the year-end promotion of "Renewing Dreams and Opening the Future" spanning the New Year holiday, Silian Mattress invited guests such as Shuhei Aoyama and He Zi to visit seven stores in Guangzhou, Hefei, Taiyuan, Changsha, Qingdao, Nanjing and Wuhan to explore more innovative possibilities of quality sleep with on-site consumers.

202 1 is the 40th anniversary of the establishment of Silian brand1. After 140 years of unremitting innovation, Silian has now become the world's leading mattress manufacturer, with production and business in more than 80 countries and regions, and has been firmly at the top of the global mattress industry for many years. Bring a high-quality sleep experience to more than 6,543.8 billion users every night. In 2008, Silian officially entered the China market. On the basis of fully investigating the sleeping habits of China people, Silian launched a brand-new sleeping and mattress product adapted to the China market, bringing high-quality sleep and healthy life to more China families.

Inheriting the ingenuity of140th anniversary and insisting on dreaming of life, Silian will continue to firmly take innovation as DNA, integrate century-old technology into cutting-edge technology, continue the glorious course of140th anniversary, inherit century-old skills and create dreams and legends.