Traditional Culture Encyclopedia - Hotel accommodation - Is the Orange Hotel self-operated?
Is the Orange Hotel self-operated?
Orange Hotel is self-operated. Orange Hotel was acquired by Zhu Hua Group for 3.65 billion yuan. However, after the acquisition, Orange Hotel still operates independently, and forms a differentiated operation with Haiyou, Hanting and All Seasons Hotels under the Zhu Hua Group. In the domestic hotel industry, different hotels like Orange Hotel are different from traditional high-end hotels, although they are not budget hotels. Compared with high-end hotels, Orange Hotel lacks luxurious and spacious lobby, high-end meeting room, swimming pool, gym and other standard facilities.
Hotel:
Established in 2006, Orange Hotel is a mid-range hotel brand owned by Zhu Hua. Since its establishment, Orange Hotel has opened more than 350 stores, covering more than 80 cities including Beijing, Shanghai, Hangzhou, Chengdu and Nanjing. Orange Hotel is a mid-range brand of Zhu Hua Group. With its healthy lifestyle and attitude, vibrant and sunny hotel products and services, it has become a mainstream hotel brand that meets the lifestyle and consumption needs of contemporary middle-class Lohas.
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