Anyi Hotel Xingyi

This is Buyi and Miao Autonomous Prefecture in the southwest of Guizhou Province, 3600 kilometers away from Harbin. In the flat rice fields outside the window, the peaks stand upright, and the morning fog permeates in the lush background. Ms. Wu is chatting with the guests about the local customs-yes, the couple who originally planned to look for "comfort zone" in Poetry and Distance opened a high-end homestay in the mountains.

Previously, the husband and wife had no experience of living in the south for a long time, nor had they run a homestay, but they had the unique strength of a shareholder-Beijingers: the decision to enter the mountain was just a sudden idea of traveling in the local area; It took her and her husband only one year to move from the northern ice city to the local area and open a homestay.

At present, this homestay located in the mountain village of Miao nationality township has become a highlight of the local area, and there are endless guests coming to stay. She and her husband have bigger plans: to be a brand chain homestay, and the next place is next to Huangguoshu Waterfall.

80 thousand a year, rent "Poetry and Distance"

Morning is the busiest time. At 6: 30, the proprietress, Ms. Wu, has entered the kitchen to prepare local specialties for dozens of guests. She didn't hire a local chef, and she hoped that the quality could be controlled by herself. Details determine the guest's impression and reputation of the hotel, and she is not allowed to "deny" the evaluation at the bottom of her hotel page.

Prepare breakfast, check out in the morning, receive new guests in the afternoon, and chat with guests in the evening ... The rest time is basically midnight 12. "People often say that they are as tired as dogs. That's a big misunderstanding. It is not as tired as us. " She is very busy but happy, and sometimes she is in a daze: has my homestay been open for more than a year? !

It was the May Day holiday on 20 18, and Ms. Wu and her family went to Wan Fenglin Scenic Area in Guizhou. As a teacher, she likes to go out with her family during holidays, and has always dreamed of a nest with a leisurely environment for herself to be in a daze. Wan Fenglin, located in the southeast of Xingyi City, Guizhou Province, is the largest and most typical karst peak forest in China, with beautiful scenery ... which fully meets her standards for "Xiaowo" hardware.

During a few days' visit, Ms. Wu found that there were only 100 local homestays and restaurants. There are still many opportunities in this industry for this big scenic spot that is still under development. Immediately, I made up my mind to find a suitable house and open my own homestay.

"Until the last day, the plane returned to Harbin at one o'clock in the afternoon. At 90 o'clock in the morning, we saw an old house, just halfway up the mountain." Ms. Wu and her husband hurried to measure the area with their feet and signed an agreement with each other in an hour. 80,000 yuan a year, with a lease term of 20 years.

Ms. Wu and her husband thought about the preliminary plan on the spot-the house can be divided into more than a dozen rooms, and the budget can exceed one million yuan to complete the renovation. "At that time, I was also nervous. I don't know what I can do! But how do you know until you try? "

With the breakthrough of high-end personality style, guests will no longer "change their minds"

When Ms. Wu's homestay began to be renovated, many newly opened homestays in the surrounding area have been opened one after another. We are all competitors. How can we stand out? "There must be differences in style and try to break through at the high end." Ms. Wu and her husband visited everywhere and reached a conclusion.

Other homestays are mostly hotel-style, with wood and stone structures. Ms. Wu's homestay follows a simple European modern style, embellished with personalized details. They decorated the back hill of the house as a stone forest, with floor-to-ceiling glass in the corridor, a borderless swimming pool and hot springs outside, and saw green hills and rice fields playing in the water. In particular, the rooms are floor-to-ceiling windows, and the transparent design allows people to see beautiful scenery even if they just sit in the room.

Do everything yourself. "I like design. My wife has done architecture before. Without drawings, we design and decorate. " The quality of Ms. Wu's homestay is strictly controlled from design to building materials, and the budget is also added again and again. My husband has spent all his savings in small business for many years, and the decoration has not been completed yet? Grit your teeth and sell a set of 100 square meters of housing in Harbin directly.

1200 square meter house, 15 room, the decoration cost has actually reached twice the budget. Even at present, there are only a dozen homestays in Wan Fenglin Scenic Area with such room size and decoration level.

2065438+June 2009, this hotel named "Li Yueqi" opened. "I didn't specialize in promotion, hanging on a travel app to accept online reservations. As soon as it opened, the guests came. " Ms. Wu said that the time for guests to visit the scenic spots in Wan Fenglin is three to four days, but most people only book the homestay they want to stay on the first day, and the rest will choose another place after arriving at their destination. "The cheapest room in our B&B off-season is one day in 600 yuan, and the most expensive room in the peak season is 2,500 yuan a day, and the price is relatively high. But when the guests came, they stopped and stayed. There are more and more repeat customers. "

At present, there are about 200 host families in Wan Fenglin. The occupancy rate of other homestays in the off-season is about 30% to 40%, and Ms. Wu is over 50%, and it can reach over 95% in the peak season. A children's room with a slide designed by my husband has become an explosion. Many parent-child families ask for this room by name, and there is almost no free time.

The service is hidden in the details, and the boss is also a waiter.

Li Yueqi B&B hired four local villagers as waiters. In the course of business, Ms. Wu found that many people are very willing to chat with waiters to understand and experience the local customs. The villagers' awareness of professional service is very weak, which directly affects the guests' stay experience in the hotel. The couple took the most stupid method-repeated training.

The details of communication with guests are even written on paper. When guests check in, the service staff should make tea, chat and introduce local characteristics. "We mainly strengthen the service process and will not train the waiters in language." Ms. Wu believes that "it is certainly unnatural and insincere to talk too much."

Breakfast is the only meal provided by Li Yueqi B&B. In order to ensure the quality, the couple get up at six o'clock every day, buy fresh sweet potatoes and corn, and prepare local rice noodles for breakfast. "The guests went to play during the day, and the hall was lively at night." The couple have the boldness of the Northeast, and they will also accompany the guests to drink at night. When encountering speculative guests, the couple will personally cook two northeast dishes, and sometimes they will bring guests to barbecue together. The string is rolled up, the wine is drunk, and friends get along. "The friends I met when I opened the store said that they were all over the country. It is no exaggeration. "

From 6 am to midnight, Ms. Wu also wanted to hire a housekeeper to manage the hotel, but considering the quality, she finally gave up. "After all, B& Bs are different from standardized hotels. We are staring here, and the service can be more detailed. "

From renting to buying land, build a hotel chain brand.

Because of a trip and the decision to sign a house before going to the airport, Ms. Wu and her husband entered a strange industry-fulfilled their dream of living in "poetry and distance" and embarked on another road of life and career. Li Yueqi B&B has achieved great success in the local area, and the couple have even greater dreams of becoming the brand of Lianshuo B&B-making brands in several scenic spots in Guizhou and creating their own B&B circle.

Their next goal is B&B Huangguoshu Waterfall .. "The homestay in Wan Fenglin is renting a house, and many things are restricted." Ms. Wu plans to invest in a piece of land in Huangguoshu Waterfall Area and implement her own plan from the beginning of construction. To this end, the couple specially visited Huangguoshu Waterfall.

From the beginning, I looked forward to staying away from the tranquility of the city, to dreaming of building my own homestay circle ... Ms. Wu clearly realized that it is an extravagant hope to stay in the "small nest" and enjoy comfort in the future. "If there is a more suitable way to go, don't look back frequently." Ms. Wu, born in 1980, is dignified and beautiful. She looks a little weak, but she is bold in doing things.

Sometimes, dreams and reality are actually only one step away.