Traditional Culture Encyclopedia - Hotel accommodation - How to use tourism resources in Guizhou and Guiyang to drive local economic development
How to use tourism resources in Guizhou and Guiyang to drive local economic development
Full stamina and huge potential. The industry is optimistic about the prospects of Guiyang tourism real estate. At present, the domestic tourism real estate industry is in the ascendant, and in Guiyang, the summer tourism economy is booming, and the tourism real estate industry has taken advantage of the trend and is gradually on track.
Last week, this newspaper published "The Summer Resort Economy is Boosting - Guiyang Tourism Real Estate Takes Advantage of the Trend", which attracted widespread attention from readers. So, how can we find a path to unique tourism real estate? What opportunities or impacts have the series of policies brought to the development of tourism real estate? To this end, the reporter interviewed several experts in the industry in Guiyang. It is unanimously believed that Guiyang tourism real estate has very strong stamina and development potential. At the same time, experts also put forward their own opinions and suggestions on the development of Guiyang tourism real estate.
The road to development: Guiyang tourism real estate may become "mainstream"
Tourism real estate is currently generally interpreted as a property for the purpose of tourism and vacation, through integrated planning and design, development and construction, Professional planning, marketing, network and hotel management and other aspects, a new industrial model that combines tourism and real estate. It is the product of the combination of tourism, leisure and real estate development. It is not only an important part of the tourism industry, but also an important part of real estate. organic part of the industry.
Qu Hongzhi, a special expert from the Real Estate Research Center of Guizhou University, said in an interview with reporters that tourism real estate is not a simple sum of real estate and tourism, but an adaptation based on the inherent and essential connection between the real estate industry and tourism. It is caused by social and economic development and the increasing needs of people's lives. A distinctive feature of tourism real estate is its comprehensiveness, and it is this feature that shows that tourism real estate can develop as an industry or a model.
Qu Hongzhi said that Guiyang’s tourism real estate development has just emerged and “has just begun to take shape.” With the accelerated construction of Guiyang's big city, it has brought greater development opportunities to Guiyang's tourism real estate industry. Guiyang's tourism real estate will face broader domestic and foreign markets.
Shu Xiaobo, secretary-general of the Guiyang Real Estate Association, believes that "second residence" is a characteristic of tourism real estate. Sanya has developed many tourism real estate projects in the past two years, and it has developed into a very good tourism industry. The scenic spot is also suitable for living, attracting everyone to travel, vacation, education, sports, including health care. As far as Guiyang is concerned, the organic combination of tourism and real estate is in line with the adjustment policy of Guiyang's city opening to the outside world, and is conducive to promoting local economy, urban development, real estate development and the construction of new urban villages.
The industry believes that tourism real estate is closely related to the land and the people in the region. Tourism real estate is a product developed based on regional tourism resources. Scientific and reasonable planning and multiple business forms can not only make regional people Enjoy the employment opportunities promoted by the development of services such as recreational facilities, tourism product production and operation, catering, culture and other services, and also drive your own economic development.
Hainan has successfully created the "Hainan Model" of tourism real estate as an "international tourist island" based on the sea. What are the irreproducible advantages of Guiyang's development of tourism real estate? In this regard, industry experts believe that the biggest advantages of Guiyang tourism real estate as an industry or model are its cool summer climate, beautiful natural landscapes, colorful ethnic cultural customs, Wudang, Xifeng and Kaiyang hot springs. , Huaxi National Wetland Park, Qingyan Ancient Town, Conference Reception Center, Xiuwen Characteristic Agriculture, etc. are all good internal conditions that support the development of Guiyang’s tourism industry. The most important thing is that with the increasing improvement of Guiyang's urban transportation infrastructure in recent years, the construction of a high-speed railway transportation circle covering surrounding provinces and cities, coupled with the development of highway construction and the development of the air transportation industry, Guiyang has crossed the mountain Barriers are moving towards the country and the world, which is also the solid cornerstone of Guiyang’s tourism real estate.
Time waits for no time and the prospects are promising. Tourism real estate has become the main direction of Guiyang
From the Mediterranean coast to the villa resorts in the French Alps, from Dubai to Hainan, from Hainan to other domestic cities, and today it is all over the world Timeshare hotels, golf resorts, mountain resorts, and leisure villas in various places have pushed the tourism real estate market to a climax.
In an interview with reporters, Yu Shun, a special expert from this newspaper, said that developing the tourism real estate industry is consistent with Guiyang City’s goal of developing a low-carbon economy.
Through the development of tourism real estate in multiple formats such as livability, leisure, vacation, tourism, and elderly care, Guiyang will be built into a beautiful ecologically civilized city, where you can enjoy the gift of nature without scorching heat in summer and severe cold in winter, and say goodbye to air conditioning! It is an important part of realizing the development of low-carbon economy. Through scientific planning and layout of the development and construction of the tourism real estate industry, achieving energy conservation, emission reduction, and harmonious development of man and nature are not only the requirements of the development era of the tourism real estate industry, but also the basic direction of the development of the tourism real estate industry. The development of tourism real estate with scientific planning and layout can not only realize the comprehensive upgrade of current tourism facilities and enhance the reception capacity, promote the leap-forward development of tourism as a pillar industry, but also realize the development of the tourism real estate industry itself into an emerging pillar industry. , the two industries of tourism and real estate promote and develop each other, and drive the development of related economies.
“The development of tourism real estate complements the construction of Guiyang’s ecologically civilized city.” Shu Xiaobo said that the development of tourism real estate is based on the protection and development of natural ecology. It will alienate the growing urban population of Guiyang. Close adjustment and reasonable distribution of life play an important role in the protection and development of the natural ecological environment.
Qu Hongzhi also agreed with the above point of view. In his view, the development of tourism real estate is in line with the requirements of the times in the transformation of economic development methods. Tourism real estate belongs to the tertiary industry. It adapts to the needs of the new era in which people's travel and life are increasingly developing. With the ever-increasing business management, continuously enhanced service quality, and constantly innovative and expanded investment, operation, and management concepts, tourism real estate must have A bright future.
In the interview, industry insiders believe that in recent years, Guiyang has seen an increasing number of high-quality, ecological, and green high-end real estate projects, with unit types constantly optimized, and compared with other domestic real estate projects relying on high-quality tourism resources, prices are slightly lower. The price makes Guiyang tourism real estate projects gradually "favored" by consumers outside the province. This is the opportunity, but the challenge lies in how to further build the quality of Guiyang tourism real estate and how to meet the growing needs of domestic and foreign investors and tourists. need.
The road ahead for the tourism real estate industry will be to take the road of "all-in-one"
For tourism real estate, Guiyang has innate advantages - natural climate environment, and acquired advantages. It will soon highlight the integration into the Yangtze River Delta, Pearl River Delta - the construction of big cities and transportation.
“In the course of more than 10 years of development, Guiyang real estate has maintained a stable and healthy development trend. As an emerging real estate development model, tourism real estate may become the next investment hotspot.” Qu Hongzhi said that the current real estate regulation The policy is aimed at the excessive growth of residential prices. It should also be the beginning of a new stage in which the real estate market is further standardized and institutionalized for healthy development. Compared with the current real estate market, which is mainly concentrated on residential investment, when the New Deal suppresses investment demand, Tourism real estate may become the next investment hotspot.
How will Guiyang’s tourism real estate develop its characteristics in the future?
Qu Hongzhi believes that tourism real estate cannot be built out of thin air. It must be "reasonable" and needs to be customized with standardized quantities and "scenery". We can understand the necessity and importance of the development of the tourism real estate industry from the perspective of industrial development, conduct integrated research on the utilization, development, construction and development of tourism resources, and explore a scientific, complete and sustainable development planning scheme, and even A systematic development model can be sought.
Specifically speaking, the cool summer climate and hot springs are the natural support, the natural ecological environment and national cultural customs are the development foundation, government planning and policy support are the industry orientation, and investment promotion and specific measures are the implementation Only by taking the lead and forming a comprehensive and systematic organic development model can we promote the development of tourism real estate.
Shu Xiaobo believes that the government should use various means to support and guide the development of Guiyang tourist city into a distribution center for Guizhou tourist destinations, and integrate the tourism industry with urban development in planning and operation. While satisfying the lives and economic industries of local residents, developing comprehensive supporting functions of tourist destinations such as tourism transportation, distribution, reception services, recreation, tourism shopping, and night entertainment, tourism real estate can form "hotel real estate, leisure real estate, cultural real estate, ecological real estate, etc." Real estate, entertainment real estate, composite real estate" and other product systems. Make Guiyang urban tourism form a comprehensive attraction ability, and gradually transition from sightseeing tourism to leisure vacation, conference and exhibition, sports, and tourist destinations, making Guiyang a tourism economic city with the ability to resist risks, thereby promoting the stable and healthy sustainability of the tourism real estate industry develop.
With the continuous development of Guiyang’s tourism industry, Guiyang’s tourism real estate is beginning to take shape. The reporter learned that, including the Baoli Udang Dairy Farm project, Lewan International and the 9.53 square kilometers of new urban areas in Yu'an area integrating leisure, tourism, medical care and commerce, are favored by home buyers from all over the country.
How to break through the planning first? Gold and silver are the most important.
In view of the development of Guiyang’s tourism real estate industry, industry insiders emphasize that the biggest difference between tourism real estate and conventional real estate is that The two parties have different degrees of possession of scarce resources, which determines the high added value of tourism, leisure, and vacation real estate, which in turn determines the high-end and investable value of related projects. Tourism, vacation and leisure real estate, as the intersection of tourism and urban investment, will surely become one of the "mainstreams" of local economic development, for which complete municipal supporting facilities are also indispensable.
In the development of tourism real estate, tourism and real estate are like fish and water. Shu Xiaobo said that in the process of vigorously developing tourism real estate, the principle of "protection" must be followed. The core content is to carry out protective planning under the principle of protecting tourism resources as much as possible, and then look for unique and non-replicable resources for in-depth development. Build.
Qu Hongzhi also said that tourism real estate is actually a scarce resource, which is reflected in the distribution process of land sources and spatial resource control rights where tourism resources or tourism destinations are located. Tourism real estate itself is about to become a part of tourism resources. Therefore, we should learn from the extensive resource organization in the urban real estate development process for more than ten years. After all, Guiyang tourism real estate has just begun, there is no competition from similar products, and there are not many Under pressure, when you get a project, you have to dig deep and take the path of refined development. If an extensive approach is adopted, tourism resources will soon be exhausted, which is actually a very unfavorable situation for the overall tourism real estate.
In addition, experts believe that the development of tourism real estate must be guided and regulated by government policies and regulations, as well as the guarantee and supervision of specific measures, in order to achieve orderly, standardized and vibrant development, so it is necessary to change the development In a relationship where business comes first and government comes last, the government needs comprehensive planning and guidance, specific layout, and even system scale and business combination.
It is worth noting that because tourism real estate has always been regarded as a development method in the real estate industry, tourism real estate is almost still limited to the developer level and limited to the operation of specific projects. Policies, management, and measures regarding tourism real estate are still almost blank. The development of tourism real estate as an industry is based on unique tourism resources, which determines the development of the tourism real estate industry to be highly regional and non-replicable. Therefore, promoting the development of Guiyang's tourism real estate industry requires continuous in-depth exploration, summary and improvement from the aspects of understanding, planning, policy, management, guarantee and supervision measures.
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