Traditional Culture Encyclopedia - Hotel accommodation - Does franchising apply to all hotels?
Does franchising apply to all hotels?
Applicable. Hotel franchisees authorize their brands and management systems to other operators. During the authorization period, these operators can use franchisees' brands, business methods and product designs, and pay a certain authorization fee or franchise fee. At the same time, the franchisee will provide relevant support to the operator according to the contract, such as training, technical support and marketing. Franchising is a business model, also known as "franchising" or "authorized operation". In this mode, an enterprise (called franchisee or franchisee) authorizes its brand, technology, management system and other resources to other enterprises (called franchisee or franchisee), so that the latter can use these resources in a specific area or scope and pay a certain authorization fee or franchise fee.
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