Bhutan is the holy land for Tony Leung Chiu Wai and Carina Lau to get married. Although it is poor, the rich are flocking to it.

Some key words in Bhutan are familiar to people, such as "the happiest country in the world", "the wedding place in Tony Leung Chiu Wai and Carina Lau" and "the minimum spending in peak season is $250", but when you plan a trip, you need to know some deep-seated common sense.

Part I: Learn more about Bhutan.

"In the Indian subcontinent full of corruption, ethnic conflicts, illiteracy, pollution, poverty and clash of civilizations, Bhutan's anti-war, paternalistic management and egalitarianism make it stand out." -National happiness index

1. Understanding the true meaning of the happiest country and the proliferation of mass media

Gross National Happiness (GNH) was put forward by Jigme Singh Wangchak, the fourth king of Bhutan, in 1972. He basically denied the views of mainstream western academic circles on economic development, and thought that Bhutan should use the spiritual pursuit of Buddhism to measure the state of the country. The government of Bhutan runs a "gross national happiness (GNH) research center" and claims to the outside world that Bhutan has achieved self-sufficiency in medical care, mental health and environment. However, the agency has never published research methods and detailed data.

The unique standard and method of establishing "Gross National Happiness" is a theoretical proposition, which is interpreted by the mass media as "the phenomenon of national happiness in Bhutan", which makes some travelers feel depressed about "a happy country and people".

Independent travelers should realize that Bhutan is not a legendary country where everyone is happy. He is a real country. As a simple and fragile small country, it has no unique resources. On the one hand, we must survive in the cracks between China and India; On the other hand, it must face this ever-changing world with Buddhist tradition. In the real world, there is no difference between a chaotic country and a non-chaotic country, and there is no difference between a happy country and an unfortunate country. Bhutan also has its own problems: some problems are more serious in Bhutan than in China, some problems are less in Bhutan than in China, and some problems are not in China at all, but they are very serious in Bhutan. These may be what travelers planning to go to Bhutan want to observe and discover.

2. Bhutan's infrastructure is really backward, and it is recognized as a luxury tourist destination in the world.

Bhutan's infrastructure construction is indeed backward, and Indian workers are still laying national roads running through east and west through subcontracting and workshops; The power supply and heating conditions in towns and villages in the central and western regions are still unstable. In the eyes of western tourists, this is Bhutan's insistence on refusing modernization. A expressway can circle Bhutan in two hours, but Bhutanese say "it will make you miss its scenery". China is now the country with the fastest modernization process in the world. Personally, I appreciate Bhutan's courage to "refuse modernization" at present, and I am also very happy to have experienced the ideological collision between "ultra-modernization" and "anti-modernization" during my trip.

But Bhutan is not without modernization or even luxury. Five Oman hotels are the first foreign-funded enterprises to enter China. Como Hotel runs three hotels in Bhutan (you must have heard of the one where Tony Leung Chiu Wai and Carina Lau got married). This year, Six Senses Hotel, which is famous for its luxury and environmental protection, will also open in Bhutan. This model is similar to that of Oman. They all provide line combination accommodation in hot cities. In these hotels, you can enjoy the luxury experience no less than anywhere else in the world. Bhutan has always enjoyed good tourism feedback all over the world. Western male tourists humorously commented on this country: "When we are all exaggerating our excitement and desire with Japanese drug Ranonin, Bhutan has just learned what Indian oil is".

3. The standard daily fixed fee has preserved Bhutanese culture for Bhutan and the world.

In 1970s, Bhutan could open its doors and make tourism flourish, but western hippies and backpackers would also engulf Bhutan's culture (such as Nepal and Thailand).

Since 1974 opened its tourism industry, China has always adhered to the principle of standardization of the tourism market, charging tourists a fixed fee of $200 a day in the off-season and $250 a day in the peak season. Bhutan has always insisted on choosing people who really want to come to this country in this way. Of the $250, $60 is the national tourism tax, and the remaining $ 190 includes catering, three-star standard accommodation, tickets for national scenic spots, English guides, drivers and unlimited bus services.

Of course, if you choose the luxury brand hotel mentioned above, you need to pay an extra upgrade price difference. These luxury hotels have only a dozen rooms at most. What they are trying to do is to keep Bhutan's yesterday for the world.

4. Bhutan is a democratic and free country.

Part II: Why go to Bhutan?

You must ask, if Bhutan is not the happiest country in legend; What is so special about this small country? Nature, culture and religion are just a kind of propaganda elements in tourism propaganda. The real reason is that Bhutan is one of the few 197 countries in the world that has preserved its original appearance. In the wave of modernization, Bhutan will eventually change bit by bit, and China tourists have time to feel the real Bhutan.

As we all know, western outbound tourism has become popular as early as the 1960s and 1970s. In the 1990s, the wave of globalization swept through most Asian, African and Latin American countries. Strictly speaking, for China tourists who went abroad in 2 1 century, the world has long been "brushed" by western tourists with western culture. In many Asian countries, locals saw McDonald's, KFC and Nike sneakers earlier than people in China. In our tourism history, before being filtered by global pop culture, we are doomed to miss the local customs of our destination.

The Bhutanese government has truly seen the truly precious things in Bhutan and protected them in the best way: Bhutan's environment, Bhutan's culture, and Bhutan's simplicity and simplicity. In a country with such a low GDP, it is very rare to have such a vision and vision.

Not everyone is suitable to travel to Bhutan. This has nothing to do with income level. Many times, we pay for the travel experience, and the spiritual and cultural benefits we get cannot be measured by the price of goods. Do you want to visit the ancestral temple, or do you want to experience a cultural experience that goes deep into the nature and people's livelihood of this country?

The following dialogue comes from the minutes of the meeting of circuit designers of intelligent industry association, which may give us a glimpse of the value behind the real deep circuit.

"Zongbao's sightseeing route will confuse tourists. We need to create a rare and diverse travel experience. The Lei Long Trail is not popular with many European and American tourists, but it is rarely experienced by China people? "

Yes, the most famous scenic spots in Bhutan are Zongbao buildings in various regions. This is a traditional building integrating religion and administration. However, the reality is that visiting Zongbao all the way will not only let the guests see the flowers, but also confuse the most classic Zongbao design. However, this is the quality of most Bhutanese tourist routes in China market.

Bhutan hiking is very famous in western countries. Tourists usually need to make reservations six months in advance. You can imagine yourself as an explorer who accelerated climbing the Himalayas in the19th century, or a naturalist who is curious about all the unknown things. At the end of the day's exploration, there are various kitchens, restaurants, bedrooms and bathrooms in the camp. This is a well-equipped hiking trip in Asia. The service team includes 1 China tour guide, 3 grooms, 2 porters, 1 chef, 3 kitchen assistants, 15 horses, tents and other materials. Provide you with three hot meals and classic afternoon tea every day. Wash with warm water before rest and use a hot water bottle when sleeping.

Only Bhutan can provide you with this classic travel imagination and experience. Sorry, Nepal is no longer Nepal.

"Do you want to give up this outstanding festival? We don't need a house and a plane ticket, the price may be more competitive ... no! This is the most valuable festival left in the world. Unfortunately, I didn't go. "

First of all, we must know that Bhutan Festival is not a performance for tourists, nor is it like a tourism marketing festival in some countries. The drug rehabilitation festival is their religious festival, and experienced western tourists will arrange their trips during the drug rehabilitation festival. Participating in the local Chu Festival is an important part of understanding the religious life of Bhutanese people.

"Yes, whether you are a religious believer or not, you should go to Bhutan to see Rinpoche, ask the basic puzzles of life and get wisdom and enlightenment."