Traditional Culture Encyclopedia - Hotel accommodation - What industries does Zheng Yutong's business empire involve?
What industries does Zheng Yutong's business empire involve?
"I often tell you that I am a person who likes big business and big plans. The bigger the plan, the greater my interest. " He is a famous jewelry king and real estate developer in Hong Kong. However, his initial job was just an apprentice who swept the floor, emptied spittoons and cleaned toilets in jewelry stores, and his career began with this humble job.
1925 In August, the jewel king Zheng Yutong was born in Shunde County, Guangdong Province. The Zheng family is not a wealthy family. As a child, due to the constant war in Guangdong, the family had to take refuge in Macao to make a living. But Macao is not a paradise for the poor. After graduating from primary school, Zheng Yutong lost the opportunity to continue his studies and became a small wage earner.
1940, 15-year-old Zheng Yutong went to Chow Tai Fook Gold Store opened by his father's friend Zhou Zhiyuan as an apprentice. His initial work was just sweeping the floor, emptying spittoons and washing toilets, and he only had the opportunity to learn some small businesses in the store occasionally.
At that time, people who worked as apprentices and waiters in the store all expected to have the opportunity to get ahead in the future. But everyone knows that few people can succeed in the end, so it is inevitable that there will be infighting between disciples. Everyone's know-how in business is absolutely confidential, and he refuses to tell others. He still wants to say goodbye to his boss whenever he has the chance. Zheng Yutong likes to use his brains and work hard. He is often praised by his boss, so he gets more attention from others. For a time, I always ran to work out of breath and was often late, so someone complained to the boss Zhou that his apprentice was not at ease and might want to "jump ship"
Boss Zhou decided to ask himself. This morning, boss Zhou came to the gold shop early, and the guys were busy for a long time before they saw him running breathlessly. Boss Zhou asked him sternly with a straight face, "Where are you from? Why are you late? "
Zheng Yutong truthfully said, "I see other people's jewelry stores have gone to do business." Boss Zhou asked curiously, "Do you see any doorways?"
Zheng Yutong methodically replied, "I think people's business is smarter than our store. As soon as the guests step into the store, regardless of the size of the business, the store and employees always greet each other with smiles and answer questions. Even if this business fails, people will leave a good impression and will naturally visit again next time ... It is very important to be polite and thoughtful. "
Boss Zhou was very happy to hear that. Of course, he understands that these are the tricks of doing business, and it is even more valuable to say them from a little apprentice.
When Zheng Yutong saw that the boss was happy, he boldly said, "In addition, the store must be located in a place where business is booming, and the facade decoration should be novel and unique. Jewelry stores and gold stores should be luxurious, not humble. I think people put diamonds on purple velvet cloth, and the advertising photos are very beautiful. I think our gold shop should also expand its jewelry business. "
Zheng Yutong's words made the boss look at him with new eyes. That evening, Boss Zhou handed Zheng Yutong a small red envelope containing the bonus he gave to Zheng Yutong.
Ordinary posts have realized the most common truth. It is this step-by-step accumulation that laid a solid foundation for the future take-off.
Since then, Boss Zhou has been consciously cultivating Zheng Yutong, promoting him to be the store manager and letting him display his talents. On holidays, boss Zhou always calls Zheng Yutong home for dinner. When he came of age, the boss Zhou married his daughter, Zhou.
Boss Zhou believes that he will get ahead in the future. Zheng Yutong has gradually matured in business. From 65438 to 0945, boss Zhou asked to open a branch on Hong Kong Avenue. By the mid-1950s, Zheng Yutong was in charge of all accounts of Chow Tai Fook Jewelry Store, and was responsible for gold trading, jewelry and diamond business. After more than ten years of painstaking efforts, in 1956, an old shareholder of Chow Tai Fook Jewelry Company transferred all his shares to Zheng Yutong, while his father-in-law Zhou Zhiyuan kept only part of the shares and safely handed over all the management rights to Zheng Yutong.
Zheng Yutong, who mastered the operation right, immediately let go of his hand and began to work boldly. In order to enhance employees' sense of belonging, he changed the jewelry store into Chow Tai Fook Co., Ltd. of 1960, and distributed part of the company's shares to the old employees who have made great contributions to the company for many years, so that the interests of employees are directly linked to the benefits of the company, and everyone will work harder for the company wholeheartedly. As a result, the company's profit reached HK$ 5 million that year.
Today, Chow Tai Fook Limited has more than 65,438+00 branches in Kowloon and Hong Kong, in addition to the headquarters of China Bank in Central, Hong Kong. Every Sunday, Zheng Yutong calls a meeting of all branch managers to discuss how to develop business. Therefore, Zheng Yutong's work schedule is full seven days a week, and there is never a rest day.
Anyone familiar with the jewelry business knows that if you want to run a good jewelry business, you must first run a good diamond, because diamond is known as the "king of jewelry". The main producing area of diamonds is South Africa, where there is a monopoly organization-Debir Company, which controls 80% of the global diamond business. This company systematically issues licenses to jewelers all over the world. Only with this license can it buy diamonds from Debir. Only about 500 such licenses have been issued in the world, while Hong Kong has only 1 license, belonging to Liao Guichang, who was known as the "diamond king" at that time.
Clever Zheng Yutong tried every means to get a license for Debir. Through investigation, he found that although diamonds in South Africa are owned by the state, diamond processing plants are mostly privately owned, and most of these diamond processing plants have Debir licenses. Zheng Yutong personally went to South Africa and bought a diamond processing factory with huge sums of money, thus naturally obtaining the Debir license and solving the problem of diamond processing. In order to expand its business, Zheng Yutong managed to obtain the second and third Debir licenses. Today, he has more than a dozen Debir licenses, and the number of diamonds imported each year accounts for about 30% of Hong Kong's total imports. At the same time, he also imported diamonds from Belgium, Britain, the United States and other countries, becoming the largest diamond dealer in Hong Kong.
The success of the jewelry business has made Zheng Yutong, who was originally unknown, a well-known figure in the Hong Kong production circle. Foreign newspapers describe the industry of the jewel king, saying that his huge business kingdom is made up of radiant jewels and diamonds.
However, when people still regard him as a jeweler, Zheng Yutong has quietly entered the real estate industry.
1952, Zheng Yutong invested in real estate for the first time and built a blue villa in Happy Valley. Later, he built the Hong Kong Tower in Causeway Bay in the center of Hong Kong. In the mid-1960s, Hong Kong was in turmoil, and many panicked rich people sold their land and real estate at low prices. At that time, those who had the vision and courage to seize the opportunity to buy became super-rich-so did Li Ka-shing and Zheng Yutong.
From 65438 to 0968, Zheng Yutong bought the most real estate. He said that he is full of confidence in the future of Hong Kong. He believes that the rise and fall of all industries are cyclical, and buying at low tide will never go wrong. Facts have proved that his decision is correct.
After entering the 1970s, Zheng Yutong's real estate industry showed its talents.
One day, Zheng Yutong gathered all his subordinates and said that he had something important to discuss. After the employees arrived, Zheng Yutong was in no hurry for the meeting. Instead, he smiled mysteriously and said easily, "Listen to the music first."
A magnificent and passionate music echoed in the office hall. Most employees know a little music, but they just don't understand why the boss has such an elegant mood.
After the music, Zheng Yutong asked loudly, "Did you hear anything? What is this tune? Whose work is this? A young shop assistant replied, "It seems to be dvorak's New World Symphony. "
Zheng Yutong stood up and said loudly, "Yes, this is the New World Symphony by Czech musician dvorak, which was recorded by ABC. When dvorak arrived in the United States, he thought of the entrepreneurial spirit of immigrants and the pioneering cause of the New World, and made this inspiring symphony. Don't be surprised at my behavior today. I often tell you that I like big business and big plans. The bigger the plan, the greater my interest. Now that the opportunity has come, it depends on whether you have the confidence and courage to implement this grand plan with me. "
Hearing this, everyone is very excited. Only then did Zheng Yutong tell the story: he planned to spend huge sums of money to buy the land of the former site of the "Blue Chimney" in Tsim Sha Tsui District, Kowloon, and use it to build the "New World Center".
1982, the new world center, a world-class luxury building, rose from the ground up. There are tens of thousands of square meters of shopping centers, thousands of commercial units, office buildings and luxury residences, as well as two world-famous New World Hotels and Regent Hotels. The New World Center has become a city in Hong Kong.
After the reform and opening up, Zheng Yutong invested more than HK$ 8 billion in the Mainland, donating money to build hospitals and expand middle schools. He said that his New World Group will also expand its investment in the mainland and continue to contribute to the economic construction of the motherland.
On the morning of June/KOOC-0/65438+/KOOC-0/October/KOOC-0/0, 2004, the naming ceremony of Zheng Yutong lecture hall and the signing ceremony of the cooperation agreement of the medical college of a Hong Kong school in Tsinghua University were held in the newly named "Zheng Yutong lecture hall" (lecture hall of Principle College). Famous industrialists Dr. Zheng Yutong and President Wang Dazhong unveiled the bronze medal of Zheng Yutong Lecture Hall. Zheng Yutong donated RMB100000 on the spot.
When someone asked him how to get rich, Zheng Yutong, who became a billionaire, answered 24 words: "Keep your word, keep your promise, be diligent, be cautious, and think about your source when drinking water. You shouldn't forget the profit. " He explained that even if there is luck in life, it is only once or twice by accident, and more often it depends on your own diligence; At the same time, you must be honest with your friends and be enthusiastic about your career. As for thinking about the source of drinking water, it should be the minimum morality of being a man.
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