How to sell mooncakes to customers

There are several sales methods for selling mooncakes to customers:

1. Losing a big idea because of a small thing; A big mistake, sometimes even a small one, can lead to the worst possible outcome. Through this kind of pressure that strengthens "bad results", customers are stimulated and forced to close the deal.

If you sell health care products, you can say this: "If you save this investment in health, if you are not in good health and get sick in the future, the money you will spend on treatment will be tens of dollars now." Times, hundreds of times!" This statement is actually the application of the Dharma in daily life due to small losses. In such an example, the customer is faced with two choices, one is a potential benefit, while the other implies a great risk (if he does not make a purchase decision).

2. Press the transaction step by step

Many customers tend to procrastinate before buying. They will say: "I'll think about it again." "I'll think about it again." "Let's discuss it." "Let's talk about it in a few days."

When excellent salespeople encounter customer pushback, they will first Agree with them: "You should be as careful as you are when buying things, and think carefully first. You are still very interested in this product, otherwise you wouldn't take the time to think about it, right?" They have no choice but to agree with your point of view.

At this time, you press again: "I'm just out of curiosity and want to know what you want to consider, is it the credibility of my company?" The other party will say: "Oh, you The company is good." You asked him: "Is that because of my character?" He said: "Oh, no, how could it be?"

3. Assisting customers to close transactions

< p>Even if many customers are interested in buying, they don't like to sign orders quickly. They always have to pick and choose, constantly spinning around on product color, size, style, and delivery date. At this time, the salesperson has to change his strategy. He will not talk about the order for the time being, but instead enthusiastically help the customer choose. Once the customer selects a certain product, you will get the order.

4. Comparative transaction methods

Write down the pros and cons. This is a method of using written comparisons of pros and cons to encourage customers to make a purchase decision. The salesperson prepared a pen and paper and drew a "T" form on the paper. Write down the positive reasons why you should buy on the left, and write down the negative reasons why you shouldn't buy on the right. Under the design of the sales staff, there must be more positive reasons why you should buy than the reasons why you shouldn't buy. In this way, you can take the opportunity to convince the customer to make up his mind. Make the decision to buy.

5. Small-point trading method

Buy a little first to try. When customers want to buy your product but can't make up their mind, you can suggest them to buy less and try it out. As long as you have confidence in the product, even if the order quantity is small at the beginning, after the other party is satisfied with the trial, they may give you a large order.