Who can seize the real estate business opportunities in Guangzhou in the 13th Five-Year Plan?

Under the general trend of economic adjustment and transformation in China, the four most prosperous first-tier cities undoubtedly represent the vane of future economic development.

65438+On February 2nd and 3rd, the Guangzhou Municipal Committee held the Seventh Plenary Session of the 10th CPC Central Committee, which deliberated and adopted the Proposal of Guangzhou Municipal Committee on Formulating the Thirteenth Five-year Plan for National Economic and Social Development, which drew a blueprint for Guangzhou's new five-year economic development.

According to the new media, the main indicator of Guangzhou's economic development during the "Thirteenth Five-Year Plan" period is an average annual growth of more than 7.5%. By 2020, the regional GDP will reach 2.8 trillion yuan, an increase of about 1 trillion yuan compared with the end of the Twelfth Five-Year Plan, and the per capita GDP will reach about10.8 million yuan, striving to double the regional GDP and the per capita income of urban and rural residents ahead of schedule.

At the same time, under the new economic normal, Guangzhou has also found a new source of growth. At the meeting, Guangzhou put forward a new development pattern of "one river, two sides, three belts and three strategic hubs with multi-point support". In the future, Guangzhou will build a cross-strait economic belt, an innovation belt and a landscape belt with the Pearl River as the link, focusing on building a golden triangle region where Pazhou Internet innovation cluster, international financial city and Pearl River New Town are integrated and developed. "Three strategic hubs" refer to international shipping hubs, international aviation hubs and international scientific and technological innovation hubs.

This means that the Internet, finance, scientific and technological innovation, shipping and other industries will become important engines of Guangzhou's economic growth.

With the prosperity of these industries, which developer has the most sensitive sense of smell? Being able to accurately grasp these new wealth classes with strong spending power is undoubtedly a new business opportunity in the "Thirteenth Five-Year Plan" real estate market.

Guangzhou new power

As the most powerful embodiment of Guangzhou's image as an international city, the development of Zhujiang New Town has already entered a mature stage, and the other two parts of the "Golden Triangle", Pazhou Internet Cluster and International Financial City, have also obviously entered the fast lane of development this year.

Since the end of June this year, Pazhou Internet Cluster has held several rounds of land transfer activities. According to incomplete statistics, up to now, Pazhou has sold 20 plots, with a successful transaction of 14, with a transaction amount exceeding 20 billion yuan. Companies including Tencent, Alibaba, Fosun, Gome, Xiaomi and Vipshop have all successfully acquired land.

According to the plan, in the next 3-5 years, Pazhou Internet Cluster will form an e-commerce industrial cluster with a building area of about 3 million square meters, an operating income of 65.438 billion+000 billion and about 80,000 jobs, and become an international e-commerce zone based in the Pearl River Delta and facing the world.

In addition, the International Financial City also successfully sold five plots of land on165438+1October 30, and was finally jointly won by four housing enterprises, namely Bank of Guangzhou and Yuexiu Financial City Development Co., Ltd. Before that, the International Financial City had attracted traditional financial enterprises such as Nanyue Bank, Wanlian Securities, Ping An Insurance and Xinhua Life Insurance.

Known as "Guangzhou Wall Street", the international financial city will form a financial headquarters gathering area with concentrated financial institutions, complete financial factor markets, active financial transactions and perfect financial services.

As a recognized currency industry, the financial industry has long been valued by the government. Throughout the world famous cities, the developed financial system has contributed; The development of Internet industry has been promoted to an unprecedented strategic height in this year's government report.

It can be predicted that the rise of Pazhou Internet Cluster and International Financial City will inject a "tonic" into Guangzhou's economic development.

In addition, with the completion of international shipping hub, international aviation hub and international scientific and technological innovation hub, a large number of emerging enterprises such as logistics and science and technology will also develop rapidly, and the overall economic structure of Guangzhou will also usher in earth-shaking changes.

Business opportunities in Bridgette

Facing the changes of Guangzhou's economic environment, real estate developers who aim at the context of urban development have already responded, and Bridgette Group with a keen sense of smell is one of the typical cases.

Bridgette Group, which has been practicing the "pyramid" strategy, has been involved in the construction of hotels, office buildings and high-end houses, and has developed a number of projects such as Guangdong Foreign Firm, Guangzhou International Trade Center, Hui Jing New Town and Huiyuetai.

In the CBD of Pearl River New Town, which is the most mature in Guangzhou's "Golden Triangle", Bridgette Group is one of the few multinational enterprises with top-class residences and super-class office buildings.

20 12 Qiaoxin Huiyuetai, located in the southeast of Zhujiang New Town, officially entered the market as the closing work of this sector and instantly became the focus of the whole city. Qiaoxin Huiyuetai, which has dual resources of CBD location and first-line river view, ushered in an unusual new machine this year.

Since June, Qiaoxin Huiyuetai has sold dozens of new units, with the unit price ranking first in Guangzhou. The main customers are 35-40 years old, and the new generation of rich people are becoming the main consumer of millions of luxury homes.

Behind the rise of the new wealth class is the expanding demand of IT, Internet finance and other enterprises. Financial industry and science and technology industry are further gathering in Guangzhou "Golden Triangle".

Following the construction of a top-class residence, Qiao Xin Hui Yue Tai, on the Pearl River, Bridgette Group once again launched its masterpiece in Pearl River New Town. 2065438+April, 2005, Bridgette International, a super-grade office building, released a demonstration model room, and officially started renting. In just half a year, the occupancy rate has reached 66%, and the speed of renting has reached the highest level in the industry.

Bridgette International is located in the central axis of the west area of Zhujiang New Town, and consists of super-class office buildings, serviced apartments and boutique commercial skirt buildings, with a total construction area of about 265,438+000 square meters and a building height of 228 meters, with 45 floors in total.

Adhering to the development concept of quality, intelligence and energy conservation, Bridgette International is positioned as a high-end business circle platform in CBD area. Just as Qiao Xinhui Yuetai entered the market, and Guangzhou luxury houses were hotly discussed, the appearance of Bridgette International also caused waves in the office market of Zhujiang New Town.

It is understood that with the entry of Bridgette International and Chow Tai Fook Center (East Tower) into the market, a new wave of office supply has emerged in Pearl River New Town, but people in the commercial real estate industry in Guangzhou are not worried about this: "Although the office supply is large, from the past data, Pearl River New Town has maintained a stable absorption. Guangzhou is in a period of economic transformation, and the demand for commercial real estate will grow faster than the supply in the future. "

"In the past three years, Guangzhou ranked second only to Shanghai in the net absorption of the four first-tier cities in the north, Guangzhou and Shenzhen. In the past five years, we can see that the absorption of Grade A office buildings in Guangzhou is undergoing structural changes." The above-mentioned people said that Guangzhou office building has great potential rigidity, and the demand for enterprise expansion in IT, Internet finance, health and culture is increasing.

Guangzhou, where the rent cost is more reasonable in first-tier cities, is in a stage of fierce competition. The ultra-high-grade office buildings with green energy saving, intelligent systems and outstanding quality details will just become the biggest beneficiaries of future rent outbreaks.

"The high-quality writing buildings and reasonable rent level in Zhujiang New Town are constantly attracting tenants to move in and expand rents. It is estimated that the Pearl River New Town will enter a saturated state from 2065438 to 2020, and the rent level may usher in a breakthrough. "