Traditional Culture Encyclopedia - Hotel accommodation - How to improve the hotel occupancy rate?

How to improve the hotel occupancy rate?

First, be yourself first. Specific measures in this regard include:

1, to ensure that the hotel's hardware facilities are perfect and fashionable;

2, improve their service level, regular training for employees. ?

Second, we can increase publicity and some marketing strategies, including:

1, activity promotion: hotel price promotion, online price calibration.

2. The gift system of staying in the hotel, such as the price of giving membership when staying in the hotel.

Extended data:

An empty house means a low occupancy rate, which is not a good phenomenon. If the vacancy rate is high, the occupancy rate must be very low; The vacancy rate is low, and the occupancy rate may not be high.

On the one hand, the low vacancy rate and occupancy rate reflect the hotness of the hotel market, on the other hand, it also shows people the strong demand for hotel real estate, which seriously distorts the market and must be managed with great efforts. It inhibits the reasonable housing demand of vulnerable groups and creates the illusion that the supply of hotel housing is in short supply. A lot of hot money has been invested in hotel housing construction, which has brought too many bubbles to the market. The low occupancy rate also brings difficulties to property management. Property companies charge owners who have not checked in, which will get twice the result with half the effort and affect the improvement of management quality.

References:

Hotel-Baidu encyclopedia