Traditional Culture Encyclopedia - Hotel accommodation - If you want to learn print advertising design, what software do you need to learn? Is it necessary to study art? thank you

If you want to learn print advertising design, what software do you need to learn? Is it necessary to study art? thank you

I am a graphic designer, engaged in graphic design for 8 years. According to my personal experience, I think graphic design and advertising are actually very simple. We don't need theory, we need experience. Being able to finish the work with software is king. Everything else is redundant. It is ok to do it according to the customer's requirements, provided that you have to master one or two design softwares.

One of them is Photoshop. Illustrator. CorelDraw is not necessary to learn all three design softwares, but CorelDraw is widely used, and this software must be mastered. Once learned, whether in packaging design and typesetting, or poster publicity, posters, corporate VI, logo and other designs, it will be as useful as learning to ride a bicycle for a lifetime. It is very convenient to do it with CorelDRAW. Illustrator is similar to CorelDraw. If you can use CorelDraw, you can use Illustrator. Learning CorelDraw is enough. Besides, what you said has nothing to do with art, because graphic design is not painting, you should first determine your own goals. If you study this software for work and apply it to the advertising industry, it is essential. My previous study was very decisive. It took me a month to master the operation and application of CorelDraw and immediately went to work in an advertising company. Through continuous work, you will accumulate a lot of design experience. The simple metaphor is that, just as you have learned to eat with a pair of chopsticks, as long as you can use chopsticks, you are handy for holding vegetables or meat. It's just a practical tool. In a word, I suggest that if you want to learn advertising design, learning two softwares is enough for you to use for a lifetime. CorelDraw and Photoshop. Photoshop is mainly a design software for processing pictures, photos and other graphics. This should also be able to handle some pictures. It is usually used in combination with CorelDraw. For example, Photoshop processes the pictures and then imports them into CorelDraw for typesetting. CorelDraw can't process pictures, but it may also be exported to Photoshop for processing, which is universal. So the combination of the two is very versatile. Other software can be put aside. Many top designers usually use these two softwares, hehe, including me (haha).

Briefly introduce some business designs of CorelDraw in our company:

China Mobile, China Telecom, China Unicom, Coca-Cola, bus advertisements (including bus stop signs), catering industry, KTV entertainment industry, beauty salon industry, paper towel packaging, tea packaging, moon cake packaging and printing, newspaper boards in factories and mines, outdoor advertisements, billboard advertisements in storefront light boxes, logistics enterprises, schools, hospitals, hotels, shopping malls, traffic signs, municipal advertisements, etc. , haha. Study hard! You can also make friends! My QQ: 253225809