Traditional Culture Encyclopedia - Hotel accommodation - Is Sheraton VIP card universal in China?

Is Sheraton VIP card universal in China?

Sheraton's membership card is spg membership card, which is common in China.

Sheraton 1963 has the right to operate more than 400 hotels in 72 countries around the world. Sheraton is strict in site selection, mainly choosing attractive metropolises and resorts. In the hotel and casino industry, Starwood Group has a strong brand awareness in major markets around the world and is in a leading position in pricing.

Starwood Hotel has an excellent geographical location, mainly located in big cities and holiday resorts. The criteria for the location of group hotels are: the development history of this area shows that there is a large and growing demand for full-service luxury high-end hotels in this area, and the space available for building stores is limited, so it is quite expensive to develop this space.

On March 2 1 2004, Sheraton Hotels Group officially signed a contract with Greater China International (Shenzhen) Co., Ltd., and the hotel part of Greater China International Exchange Plaza was handed over to Sheraton Hotels Group for unified management, thus making the Greater China International Exchange Plaza, the largest single building in China with a building area of over 300,000 square meters, enter the substantive start-up stage.

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Sheraton has played an important role in Australia's manufacturing history for more than 60 years! In the past 60 years, Sheraton has won glory from all over the world by creating fashion space.

Sheraton not only provides the product itself, but also creates a way of life to express oneself and publicize personality. Sheraton's predecessor was Australia Cotton Textile Co., Ltd., which was established in South Australia. 1942. Its company is the first textile company in Australia to produce bedding with domestic or imported cotton as raw material, and developed and produced the first series of beautifully packaged pillowcase sheets with Australian domestic cotton as raw material.

In the late 1960s, Sheraton gradually became a mature brand of household textiles in Australia. Sheraton is the first brand to introduce the replaceable quilt cover into the Australian market, so the quilt cover is much more convenient than the bedspread, which has won unanimous praise from the market!

Sheraton's innovation in advertising in the 1970s was well received by customers for its elegance and extraordinary taste.

In the early 1980s, when the first set of Sheraton products went abroad, Sheraton Australia's global strategy began. Sheraton's flagship store at 57th Street, Madison Avenue, new york, opened less than nine months ago, and Sheraton has gained a reputation.

References:

Baidu encyclopedia-sheraton