Annual work summary Fan Wen, a salesman who runs the market

For business people, skill is a very important link, followed by product knowledge. If you are familiar with the products, customers can call in the middle of the night for consultation and answer questions freely. Mentality is very important. Everyone has inertia. At this time, it is necessary to have the guidance of others and rely more on consciousness. Here, I'd like to share with you a model essay summarizing the work of salesmen for your reference.

Model essay on salesman's work summary 1

I have worked in a liquor company for almost a year. This year, I have both joys and sorrows. At the same time, I should grow up after getting more. Thank you for taking care of me for a year. Now I will sum up my work in the past year:

First, study hard and improve professional quality.

One is to spend time learning marketing knowledge (especially liquor marketing) through various channels, and learn some successful marketing cases and cutting-edge marketing methods, so that their marketing work has certain knowledge support. Secondly, I often consult, communicate and learn from company leaders, regional merchants and marketers in other industries in the market, so that my business level, market operation and grasp, interpersonal communication and other aspects have been greatly improved.

Second, further expand sales channels.

The sales channels in the market are relatively simple, and most products are sold through circulation channels. On the premise of doing a good job in circulation channels next year, we should further expand to supermarkets, restaurants, hotels and group buying channels. In the expansion of group buying channels, next year, we will mainly do more work in the three systems of industry and commerce, education and forestry with more system numbers and reception tasks, and gradually penetrate into other enterprises and institutions.

Third, do a good job in market research.

Investigate and explore the markets one by one, record all kinds of data in detail, improve all kinds of archival data, make some analysis and countermeasures supported by stronger data, and make them more scientific to make up for the lack of experience and sensory understanding. Understand and master the sales situation of the company's products and other liquor brand products and the trend of the whole liquor market, so as to cope with various market conditions and adjust marketing strategies in time.

Fourth, work closely with dealers to do a good job in sales.

While stabilizing the existing network and consumer groups, assist dealers to fully expand their sales network and tap potential consumer groups. Whenever a dealer is angry, he must have a thick skin. Listen to his complaints, you can't explain the reasons first. He is angry and just wants to be angry, so let him be angry. At this time, he must endure any injustice. When he calms down, explain the reason to him, make him understand that the fire just now should not be made, and make him feel guilty. When you encounter something that the dealer can't understand, you must explain it carefully. You can't break the jar. Let it develop and learn to control the development of the situation in various ways.

Finally, I hope that the company leaders will give me more criticism, guidance and support in my future work, so that I can grow and develop in my work as a salesman.

1. To further expand the scale of production, the key point is to expand the scale of liquor production.

2. To do a good job in marketing, the first task is to do a good job in liquor sales.

3. To improve the comprehensive quality of employees, especially the quality of business skills, it must be improved rapidly to meet the needs of enterprise development.

4. To attract talented elites to join the company, mainly sales elites.

5, do a good job in production safety, to ensure the legitimate rights and interests of employees and enterprises.

6. Focus on "people-oriented, serving the enterprise", strengthen the construction of corporate culture, establish a good image of the enterprise, and enhance the internal vitality of the enterprise.

Model essay on salesman's work summary II

Looking back on the past six months, I can't help feeling deeply. Time flies, and in a blink of an eye, it has crossed the threshold of half a year. Looking back, although there is no vigorous result, it has experienced extraordinary tests and tempering. I am very grateful to the company for giving me this growth platform, so that I can continue to learn and progress in my work and gradually improve my quality and talents. In retrospect, the company accompanied me through a very important stage in my life and let me know a lot. The support and care of the leaders and the full assistance of my colleagues make me more handy in my work. Express my heartfelt thanks to the company leaders and all my colleagues. At the same time, I will also sum up my work in the past six months.

First, be strict with yourself and unite with comrades; Set an example and work hard.

Be strict with yourself at work, respond to the company's call and actively participate in company activities. Overcoming all kinds of difficulties, regardless of personal gains and losses, I worked overtime to learn business knowledge, and completed many work procedures such as receiving cases, filing cases, surveying, tracking and physical examination in a short time, which won unanimous praise from customers and successfully completed the tasks assigned by the leaders.

Second, establish a central image and safeguard the interests of the company and customers.

At work, it was found that many hospitals had unreasonable charges, which led to the loss of the company and customers. In the case of sufficient evidence, I went to the problem hospital several times to defend myself, which saved the loss for the customer and avoided the loss of our company, and established a good image of _ claim settlement in front of the customer and the hospital.

Third, find problems and solve them. Seeking innovation and promoting work

1. After market investigation, combined with the characteristics of housekeeping and hospitals, the unified pricing of nursing fees was put forward, which not only saved the procedure of claim settlement, but also reduced the payment of this fee.

2 involving personal injury (disease) case flow, non-auto insurance special notification documents, personal injury case tracking form, medical audit form and other documents. Personal injury cases are centrally filed and examined, which simplifies the claim settlement procedure and greatly reduces the compensation.

Fourth, improve and deepen services to serve customers and insurance companies.

1. Put the claim settlement work first and check the customers before mediation by the traffic police team.

2. According to different types of insurance, cooperating with the branch company to deal with personal injury compensation disputes not only reduces the compensation, but also stabilizes the branch company, winning customers and being well received by the branch company.

Five, maintain the results, find out the shortcomings, redouble our efforts, to a higher level.

1. The work of our business team has just started, and the experience in all aspects is still very insufficient. We need to study together and redouble our efforts. At the same time, because the work involves multiple types of insurance and needs the support and cooperation of multiple departments, it is necessary to strengthen coordination in all aspects in the future.

2. With the development of new types of insurance, there are still many new problems. While strengthening business learning, it is also necessary to connect horizontally and learn from the advanced experience of other companies.

In the new year, I set myself a new goal, that is, to step up my study, better enrich myself and meet the challenges of the new period with full mental state. I will also learn from other colleagues, learn from each other's strengths, exchange good work experience with each other and make progress together. Strive for better work performance.

Model essay on salesman's work summary 3

Time still follows its eternal law, and another year has become history. Like many years in the past, the 20 years that have become history also have many beautiful memories and feelings.

2008 was an eventful year for the wine industry. Although the impact of the global financial crisis in 2008 is gradually weakening, the overall economic recovery still needs some time. The adjustment of liquor consumption tax by the state also caused a period of turmoil in the industry, followed by a nationwide crackdown on drunk driving and a local prohibition of alcohol, which made the liquor industry even worse. In such a bumpy year, we stumbled all the way, among which joy and sadness, excitement and helplessness, confusion and emotion were really infinite-

Review and analyze regional sales performance.

(A), performance appraisal

1, the total cash payment for the whole year 165438+ ten thousand, exceeding the tasks specified by the company;

2. Successfully develop four new customers;

3. It laid a foundation for the operation of the key regional market in southwest Shandong centered on Jining;

(2), performance analysis

1. Although I have completed the cash distribution task stipulated by the company, I am still far from my goal of 2 million yuan.

The main reasons are:

A. The positioning of key markets in the first half of the year was not clear and firm, and Pingyi was the first one. However, due to the particularity of Pingyi market (local protection) and later the focus of dealers shifted to beer, my original intention was finally changed. Secondly, I am optimistic about Surabaya market. Although the market environment is very good, but the cooperation of dealers is too poor, I gave up. It was not until later that I chose Jinxiang "Tianyuan non-staple food", which was near the end of the year!

B, the speed of new customers is too slow, and the quality of customers is poor (mostly small customers with small strength); C, the company's service lags behind, especially the delivery time, which not only affects the market, but also affects the sales confidence of dealers;

2. Explore new customers. Although four new customers have been implemented, they are still two short of the six goals set by myself, and three of these four customers are small customers, and the sales volume is also very average.

This is mainly caused by my own subjectivity, and I don't pay much attention to customer quality in order to pay back the money. As the saying goes, "choice is more important than effort", and the quality of market operation is directly determined by the "strength, network, distribution ability, cooperation degree and investment consciousness" of dealers.

Our company has been operating in Shandong for three years, and the mistake in these three years is that it has not "grasped the key points". So I learned the lessons from previous years, and this year I personally put the search for key markets into my daily work. Finally, in June 165438+ 10, we decided to operate the Jining market with Jinxiang as the core, and also explored some experiences through two months of market operation, which laid the foundation for next year's operation.

Personal Growth and Shortcomings With the care and support of company leaders and colleagues, I have made great progress in business development, organization and coordination, management, etc., but there are still many shortcomings.

1, and the self-regulation ability of mentality is enhanced;

2. The ability to learn, predict and control the market has been enhanced;

3. The ability to deal with emergency problems and grasp the psychological state of others has been enhanced;

4. The overall market awareness needs to be improved;

5. The management experience of the team and the operation ability of the overall regional market need to be improved.

Third, mistakes and shortcomings in the work.

1. Although the local protection of Pingyi market is serious, we still have a certain market through the coordination of relations and the low-key operation of the market. Moreover, through a period of market proof, the special songs developed by dealers still cater to the consumption of rural markets. Before the off-season, because I failed to communicate effectively with the dealer and the service was not in place, the dealer finally focused on beer.

What's more, the agent took another liquor-Yimeng fellow villager, and the manufacturer's support was quite strong, which was even more diluted for us.

2, Surabaya market, although the dealers have personality problems, but the market environment is really good, and the hotel operation of Shili Wine Lane for more than a year also has certain market favorable factors, and later expanded the circulation market, and the market response is very good. The mistake is that the distributor was not suppressed in cost in advance, and then the management was unbalanced, which eventually led to the failure of cooperation and fell short.

The key is that my personal wrist is not hard enough, my foresight is not enough, and my reaction is not fast enough.

3. Tengzhou Market Tengzhou's market foundation is still very good, but the investment awareness and company management of dealers are so poor that after we quit, the market declined seriously. My mistakes in this market are as follows:

(1), failed to guide dealers to operate the market according to our ideas, and relied too much on manufacturers;

(2) Failing to find suitable other potential high-quality customers to supplement at an appropriate time;

4. Among the new customers I visited throughout the year, more than 10 had a strong intention, and most of them visited the company.

But in the end, it was rarely implemented, because the late tracking was not in place, and I lacked confidence and wasted a lot of resources!

Model essay on salesman's work summary 4

Stone, summer comes and winter comes. Under the correct leadership of the superior leaders, according to the overall deployment and work requirements formulated at the beginning of the year, I take the service concept of "customer first" as the main line, adhere to high standards and strict requirements, treat customers sincerely when facing customers directly and providing services to customers, be warm and thoughtful, treat customers politely, standardize operations, perform duties quickly and efficiently, and faithfully; Review the past and look forward to the future. Whether I am engaged in front desk, administration or sales, I have learned to treat my work with a pragmatic attitude, treat ordinary work with an open-minded and tolerant attitude, and experience the charm of service and the true connotation of "customer-centered" in the day-to-day welcome and delivery.

First, lay a solid foundation.

As a salesperson, I can try my best to give full play to the life purpose of "management is service, innovation is transcendence, and work is dedication", earnestly perform my duties with a positive and sunny attitude, and make due contributions to the development of our automobile.

(A) continuous learning, enhance the sense of responsibility. After work, I seriously studied the knowledge about automobile sales. Through the study, I deeply realized that there is no trivial matter in the work, and understood that any detail may affect the quality and effect of the work.

(2) Pay attention to the dynamics and master the industry information. With the increasingly fierce market competition among automobile industries, I know that information is benefit. Therefore, I pay close attention to the dynamic information of the industry, and institutionalize, standardize and regularize market research and information collection, analysis and collation. Establish a stable and reliable information channel through market research, business negotiation and other methods.

(3) adjust the strategy to adapt to the ever-changing market sales model. The lifeblood of sales is the market, and the lifeblood of the market is change. At work, grasping the lifeblood of the market is to have strategies and measures to deal with market changes. With the support and help of my superiors and colleagues, I can adjust my sales strategy in time according to market changes and treat each case separately. As long as it is beneficial to our interests, regardless of size, I will resolutely operate and try my best to turn it into an effective order.

Second, love their jobs and take care of the overall situation.

As a car salesman, I deeply understand the principle of "customer first", especially for the customers we face, a standardized and meticulous attitude can not only promote customer consumption, but also effectively enhance our brand. I have always been strict with myself in my work, standardizing every detail, and doing "diligent legs, hands and mouths" with care, patience and heart.

Third, pay close attention to service and enhance image.

Details determine success or failure. Therefore, I pay attention to service attitude, service skills and service level, give full play to the professionalism of quality service, and use professional polite language and service attitude to mobilize and arouse customers' desire to buy. There is a good saying: "Service comes from sincerity". Only by doing this can we achieve the goal of "winning customers' feelings with my sincerity". I won more space and business opportunities with sincerity, and enhanced our image through this series of standardized and unified services.

Fourth, pragmatic and enterprising, unity and cooperation.

Diligence and dedication are the minimum requirements for staff. At work, I treat all tasks with a correct attitude. At the same time, I have always attached great importance to the relationship with my colleagues, and I am good at mobilizing and exerting everyone's enthusiasm and innovative spirit, and strive to create a harmonious and efficient working environment. Because I believe that "unity is strength". Only by uniting can we gather strength, integrate strength and do a good job.

Tian Xingjian, a gentleman strives for self-improvement; The capacity of the earth is limited, so a gentleman must constantly cultivate his own virtue to undertake the world. I understand that this is the principle and true meaning of doing things for people. As far as the mind is concerned, the pace can go. No matter how well planned, action is the most important. Form cannot represent essence. Saying is better than doing. In the future, I will continue to strengthen my study, master the necessary knowledge and skills, and do a good job in automobile sales. I will try my best to overcome difficulties, raise all my work to a new level and make my due contribution to the development of _ automobile with pragmatic work style and innovative work ideas.

Model essay on salesman's work summary 5

If you had asked me a year ago: Do you like doing business? My answer is absolutely not! Business used to be the position I hated the most, and it was also the position I avoided. But if you ask me today: can you do paperwork? Then my answer is definitely no! Because in a year of rolling, I have adapted to my business career and integrated into this role.

That's right. Before I start a business, I think I should stay in this position all my life and be a civil servant. There will be no waves, and there will be no big gains. At that time, the mind was still in the consciousness of most girls, and this is what girls should do. Going into business is not my choice, because I need to work, and I am a little selfish. I always feel that I can't live a mediocre life, so I must find ways to improve my quality! How to improve? That should start with business! There is a saying: I have tried every department and every job in a company, so when I have my own business, I will get twice the result with half the effort! After I have tried all these jobs (the boss and the finance department haven't tried them yet), I am hard from one angle and lucky from another. China gave me a platform to display my talents all the way, and I rewarded my efforts and enthusiasm. A drop of water is rewarded with a spring. This is my character!

When I first came into contact with the business, my mentality was really not so correct. Over and over again, I always feel that I am not suitable for this kind of work. Let's find a stable job and continue that life again and again. But at this time, there will be another voice: no, you can't just do this. You must know that you are the best. Doing those jobs can only waste your youth! Two kinds of voices alternate, and it is very tiring every day, but the most tiring thing is the endurance of the mind. The company is a network communication product, which is comparable to non-traditional industries. Through telephone and online investment, we have no way to know the emotional changes of customers at the other end. You can only judge by your ability on the phone. Because of my inexperience, I basically didn't pay the bill in the first two months, and I relied on the support of the company. Although I am ashamed, it is not enough to make me fall.

The boss is an open-minded person. He spent a lot of energy on employee training, and he was even more strict with me. The failure to make the list only shows that I am inexperienced and have not found the right direction and skills. My boss taught me to do business with my hands and provided many opportunities. Slowly, I gradually integrated into this position, and I finally breathed a sigh of relief.

For business people, skill is a very important link, followed by product knowledge. If you are familiar with the products, customers can call in the middle of the night for consultation and answer questions freely. Mentality is very important. Everyone has inertia. At this time, we must rely on others' guidance, and we must rely on consciousness. We have to be taught everything by others, and we will never grow up in that life!

For a year, a whole year, I have been helpless and hesitant, and finally found the direction. Although I can't say that I am handy, I have made some achievements. The biggest gain is that I have grown a lot. My business is a good oil refining tank!

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